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20 Ideas for Promoting Webinars Before, During, and After Events

SmartBug Media

Luckily, there are many ways to promote your webinars before, during, and after the events. Trade shows and other events. Facebook Live and podcasts. Social media: Post at least once on Facebook, LinkedIn, and Instagram. After the event is over, upload the slides to SlideShare. Press releases.

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29 Simple Ways to Grow Your Email List

Hubspot

Promote an offer through Facebook that requires an email address. Promote content on your Facebook Timeline that your followers can sign up to access. Add a call-to-action button to the top of your Facebook Business Page. We added calls-to-action (CTAs) on our Facebook page for HubSpot Academy below.

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25 Clever Ways to Grow Your Email Marketing List

Hubspot

3) Host an online webinar and collect email addresses at registration. 7) Add an email signup call-to-action as a custom tab on your Facebook page. 7) Add an email signup call-to-action as a custom tab on your Facebook page. Then feature that tab in the Views and Apps section of your new Facebook page design.

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Top Social Media Measurement and Tracking Tools

Online Marketing Institute

Webinars Events. Industry Events. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. The breakdown: “We get most of our Facebook data by marrying up Facebook Insights data with our Web analytics from Adobe Sitecatalyst. White Papers.

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Why B2B Influencer Marketing is Your Next Big Thing

KoMarketing Associates

And because authors and speakers are often looking to boost their visibility by attending events or appearing on outside social media networks, videos, or podcasts, they may be more likely to say yes to a collaboration with your brand. A good B2B podcast sponsorship example is FreshBooks accounting software’s collaboration with Being Boss.

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How to Calculate Social Marketing ROI

Paul Gillin

Much of the money that B2B marketers have poured into direct mail campaigns, trade show exhibitions and trade print advertising for the last 50 years has questionable returns. The difficult job for marketing is figuring out the sequence of events that brought them there. Our ROI analysis looks like this: . . Reputation.

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10 Clever Ways Your Email Signature Can Support Your Marketing

Hubspot

You can either include a link to your personal accounts on sites such as Twitter, LinkedIn, Facebook, Google+, etc., Authored by HubSpot's co-founders, the book does a great job at conveying our mission and vision. Conferences & Events. Is there a company trade show coming up soon? Both are good options.