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How to Perfectly Manage a PPC Campaign [Template]

Hubspot

You use a template! PPC Plan Template. We've created a free PPC campaign management template that will help you and your clients set up a full-funnel campaign structure that follows PPC best practices. We're going to show you how to use that PPC template in this blog post -- so download it now and follow along.

PPC 101
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Confessions of a marketer: Webinar recording + Q&A

Litmus

At a basic level, keeping inactive addresses part of your active mailing list affects your deliverability, and could even be costing your company more money than it needs if your ESP charges based on the size of your database. The post Confessions of a marketer: Webinar recording + Q&A appeared first on Litmus.

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Tech Talk with Maropost: Cloud-based unified marketing automation platform

ClickZ

Their clickthrough rates (CTRs) are 5-10x higher than their standard newsletter. The platform provides detailed metrics on email or SMS campaign performance, deliverability, and audience and lists growth and attrition. The result: Haymarket Media is now able to focus on generating more content and curate a better customer experience.

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How to Plan Email Marketing Campaigns Without Pulling Your Hair Out [Free Template]

Hubspot

Maybe you didn''t have enough time to properly segment your lists, so you knew your clickthrough rate was gonna totally suck. First, you’ll want to go download your own copy of the template so you can better follow along as we walk you through how it can help you be more strategic about what you''re sending. Email Planning.

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How Even YOU Can Master PPC Campaign Management [TEMPLATE]

Hubspot

You use a template. That's why we created a free PPC campaign management template that will help you -- or if you're an agency, the clients you're running campaigns for -- set up a full-funnel campaign structure that follows PPC best practices. Alright, got your template handy? Alright, got your template handy?

PPC 28
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What is email marketing and how are platforms helping brands succeed?

Martech

Email marketing, and the technology that enables it, have evolved to deal with challenges like spam and deliverability and also to take advantage of opportunities, such as the ever-increasing sophistication of data usage for hyper-personalization. Deliverability management. Get MarTech’s Email Marketing Periodic Table.

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29 Email Deliverability Tips You Must Know in 2019

Hubspot

Marketers spend a lot of time drafting poignant email copy , designing wonderfully branded email templates , and crafting succinct and enticing email subject lines that get open and click-through rates skyrocketing. The first step in improving email deliverability will be to run a test to see if you are encountering any issues.