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Super Bowl commercials and strategies to watch for

Martech

And businesses that didn’t shell out $7 million for a 30-second spot will take advantage of all the buzz to connect with customers. Nothing symbolizes Super Bowl tradition like Budweiser’s iconic Clydesdales, especially when you throw a dog in the frame and call it ‘Old-School Delivery,’” Gartner marketing analyst Andrew Frank told MarTech.

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10 of the Best B2B Facebook Pages

KoMarketing Associates

The company’s Midsize Businesses page has almost 5,000 likes and caught our eye with a steady mix of blog content, videos, and other posts featuring IBM’s solutions or just industry buzz. The company even does some cross-promotion with other social outlets, including its YouTube channel. Standout Tactic: . Likes : 21,078.

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Why It’s Time to Start Leveraging Database Marketing for PPC

Directive Agency

Now you can utilize this list in Google Search, YouTube, and Gmail campaigns. . If you’re having trouble coming up with creative ideas for your renewal marketing campaign, check out some examples of the unique creative we’ve helped our clients produce for LinkedIn: Promotion Examples: Gartner Analyst Reports. Then you’re done!

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Brand amplification matters: Reintroducing Employee Advocacy by Sprout Social

Sprout Social

In fact, Gartner predicts 90% of B2B social media marketing strategies will have scaled employee advocacy programs by 2023. Creating buzz and increasing impressions for your marketing team. Employee posts boost buzz around your business from trusted voices. Boosting employee engagement for your HR team. You have the why.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Podcasts vs. YouTube. The pattern holds for YouTube and Linkedin, too. Whether you’re spending millions per year on marketing, or less than $50,000, your proclivity toward being active on Facebook, Twitter, Linkedin and YouTube is strikingly similar. Private brand communities vs. Facebook. Linkedin Groups vs. Twitter.

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Sales Pipeline Radio, Episode 258: Q & A Tiffani Bova @Tiffani_Bova

Heinz Marketing

If you are joining live on LinkedIn, let’s see we got LinkedIn, YouTube, Facebook. Very excited to have with us Tiffani Bova, who many of you have likely heard of and read from and seen at conferences, long time analyst, spent over 10 years at Gartner, and is currently the… I want to make sure I get this right.

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