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5 Articles match "Gartner","Youtube"
The Latest from the B2B Marketing Community
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Thursday, September 17, 2009
YouTube: 85 million video views/day
Take your segment, your competitors, your alliance partners – do quick searches of Twitter, Facebook, LinkedIn, YouTube, Flckr, other sites to compile a quick/easy (and compelling) snapshot for management review.
YouTube Channel: 400+ videos posted •LinkedIn: Yes
Other Twitter Topics: The Graying of Facebook Multiple Account Layering Strategy More Analytics Email The Scoopdog Team
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(Read time = 2-3 minutes) As social media intrudes further into the B2B marketing, many managers, consultants and agencies are being asked by the C-suite to defend against the perception that ”social media is just for kids “.
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Wednesday, July 1, 2009
We also interviewed influential analysts such as John Pescatore of Gartner, Inc. We worked with a local videographer to shoot the video of our CEO, and then we uploaded it to YouTube in time for our eBook launch. Because we wouldn't require registration, we decided to measure success based on the number of downloads from the microsite as well as the number of video views on YouTube. I recently connected with Cindy Kim, Director of Corporate Communications and Social Media for Lumension ( @CindyKimPR on Twitter). After telling me about her company's experience with its
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Wednesday, July 1, 2009
We also interviewed influential analysts such as John Pescatore of Gartner, Inc. We worked with a local videographer to shoot the video of our CEO, and then we uploaded it to YouTube in time for our eBook launch. Because we wouldn't require registration, we decided to measure success based on the number of downloads from the microsite as well as the number of video views on YouTube. I recently connected with Cindy Kim, Director of Corporate Communications and Social Media for Lumension ( @CindyKimPR on Twitter). After telling me about her company's experience with its
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The Best from the B2B Marketing Community
|
•
Thursday, September 17, 2009
YouTube: 85 million video views/day
Take your segment, your competitors, your alliance partners – do quick searches of Twitter, Facebook, LinkedIn, YouTube, Flckr, other sites to compile a quick/easy (and compelling) snapshot for management review.
YouTube Channel: 400+ videos posted •LinkedIn: Yes
Other Twitter Topics: The Graying of Facebook Multiple Account Layering Strategy More Analytics Email The Scoopdog Team
++++++++++++++++++++++++++++++++++++++++++++++++++++++
(Read time = 2-3 minutes) As social media intrudes further into the B2B marketing, many managers, consultants and agencies are being asked by the C-suite to defend against the perception that ”social media is just for kids “.
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Wednesday, July 1, 2009
We also interviewed influential analysts such as John Pescatore of Gartner, Inc. We worked with a local videographer to shoot the video of our CEO, and then we uploaded it to YouTube in time for our eBook launch. Because we wouldn't require registration, we decided to measure success based on the number of downloads from the microsite as well as the number of video views on YouTube. I recently connected with Cindy Kim, Director of Corporate Communications and Social Media for Lumension ( @CindyKimPR on Twitter). After telling me about her company's experience with its
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Wednesday, July 1, 2009
We also interviewed influential analysts such as John Pescatore of Gartner, Inc. We worked with a local videographer to shoot the video of our CEO, and then we uploaded it to YouTube in time for our eBook launch. Because we wouldn't require registration, we decided to measure success based on the number of downloads from the microsite as well as the number of video views on YouTube. I recently connected with Cindy Kim, Director of Corporate Communications and Social Media for Lumension ( @CindyKimPR on Twitter). After telling me about her company's experience with its
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Monday, June 22, 2009
Millions of white papers, books,… Read more… Doug Kessler | March 24th, 2009 | 4 comments SouthWest rap elevates the brand Saw a fabulous YouTube video the other day, where a Southwest airlines attendant delivered the pre-take-off welcome and safety instructions via an entertaining rap. Then I came across this cartoon in the… Read more… Doug Kessler | January 23rd, 2008 | no comments 7 ways to improve the signal-to-noise ratio in B2B marketing Every marketing communication has two parts:
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Monday, July 16, 2007
YouTube beats Gartner Group?). However, decision makers trust social media content more than any other source. White paper syndicator ITtoolbox recently completed a study of buying influences in B2B IT purchasing decisions. They asked more than 2,100 IT decision makers about the information sources that were most critical in their buying decisions.
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