Convince & Convert

JULY 6, 2010

Most recently, Target partnered with Search Institute® to develop the ‘ Turn Summer Play into Summer Learning ’ series on its Facebook page, which provides parents with fun, weekly tips to help their child’s mind stay active during the summer with research on how it makes a positive impact on child development.

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Convince & Convert

MARCH 23, 2010

I follow many of these other tips in my own ways, and it all centers around one idea: write for the readers. RT @jaybaer: 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Focus Communications Great tips! RT @jaybaer: 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Focus Communications Great tips!

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

JULY 15, 2010

As Jay preaches, social media is not about collecting names, it is about activating your fans. It can get complex depending on the size of your social media program, but here are some tips to help make sure you’re managing social operations appropriately: If you are blogging, create an editorial calendar.

Social Media 141

Social Media Paid Content Media Act-On 141

Convince & Convert

SEPTEMBER 21, 2010

Develop a Social Media Strategy in 7 Steps [.] link] Pakde Cholik This is a very comprehensive tip which very useful and valuable for me. link] Pakde Cholik This is a very comprehensive tip which very useful and valuable for me. Just Because You’re “Green” Doesn’t Make You Sustainable: Nature’s 10 Simple Survival Tips. =-.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

MAY 26, 2010

link] Darren Robson Great tips. RT @jaybaer: 14 Things I Think I Think About Social Media [link] [link] Darren Robson Great tips. RT @jaybaer: 14 Things I Think I Think About Social Media [link] [link] Darren Robson Great tips. link] [link] Chris Anthony RT @jaybaer: 14 Things I Think I Think About Social Media.

Social Media 135

Social Media Media Paid Search Agency Video Marketing 135

Convince & Convert

JULY 28, 2010

Here are some tips to help you uncover the transactional or informational rough edges that you can smooth using the sandpaper of good, relevant content: Ask your customer service team. Myree Social media + #CRM = so happy together. &# for most business travelers, it’s also incredibly helpful. You can be helpful, too.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

APRIL 28, 2010

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. link] [link] Biz Tips Daily Do brand influencers hang out on #Facebook, or #Twitter?

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

APRIL 20, 2010

link] (great tip from @jaybaer) [link] AlzayCalhoun Using the "long tail" to reach even more customers [link] [link] interlinkONE "Does Your Blog Have a Long Tail?" [link] Marko Minka Does Your Blog Have a Long Tail?

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

JUNE 15, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Build Your Brand a Social Content Ladder in 5 Steps Why Social Supports Email in the Interactive Marketing Hub Blastoff for My New Social Media Newsletter [link] Danny Brown Great tips, Mr Baer.

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Convince & Convert

APRIL 6, 2010

Build Your Brand a Social Content Ladder in 5 Steps [link] RT @dsnestle via @jaybaer [link] Holly Wagg Build Your Brand a Social Content Ladder in 5 Steps [link] [link] Laura Crouse RT @jaybaer: Build Your Brand a Social Content Ladder in 5 Steps [link] A great outline.

Paid Content 145

Paid Content Ad Building Brand Identity Branding 145

Convince & Convert

MARCH 3, 2010

These tips are things that should be applied to all shiny new toys as they come along, because there will always be something new. Cordell I really enjoyed your post! link] Suzanne Vara Jay 41M pages.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

SEPTEMBER 20, 2010

I look forward to getting past the basic questions of application of social media for B2B and starting to focus on things like lead generation and social CRM as we move forward in 2010.-= Big List: 13 B2B Social Media Prediction Blog Posts For 2010 =-. Thanks for sharing good support information for B2B social media.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

APRIL 14, 2010

I think the idea of “helping&# is a good catch phrase for the social media umbrella (connecting, interacting, and so on). In health care we have a great opportunity to help “consumers&# (injury prevention tips, 5 reasons you should avoid that tanning salon, etc.), That is, for every corporate action (ie.

Social Media 129

Social Media Media Paid Search Agency CAN-SPAM 129

Convince & Convert

APRIL 15, 2010

I'm sharing more tips regarding this here [link] ) Also, any successful company knows that you must always offer something new. I visit sites of popular brands but they don't really have much information on their sites so I stopped visiting. I like the idea of building a community. It builds brand loyalty like a gym membership. (I'm

Paid Content 125

Paid Content Content Marketing Paid Search Agency Planning 125

Convince & Convert

SEPTEMBER 21, 2010

I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). link] [link] Meltwater Buzz Check out @ktvan's thoughts on picking a #socialmedia monitoring service. Historical data seemed more robust as well.

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

APRIL 13, 2010

The app addresses a huge array of business and communication circumstances, including videos and a nifty tip of the day. I’m not sure whether Dale would be rolling over in his grave over the prospect of an iPhone app, but the app is incredibly content rich, and worth far more than 99 cents.

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113

Convince & Convert

JUNE 2, 2010

I'm not sure whether to shudder or be fired up about it, but this is the tip of the spear. Did you do it because of the recent privacy dust-up, or did you just tire of the whole thing? link] jaybaer I completely agree. link] jaybaer Really well said about self-moderation.

Social Media 134

Social Media Media Curation Webinar Metrics 134

Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. What do you think? The problem with the approach most people take is how to quickly garnish all attention to surround them, without thinking about a holistic long term approach.

PR 161

PR Social Media Paid Content Media 161

Convince & Convert

SEPTEMBER 21, 2010

Hhenry Excellent tips! Using numbers, such as “The 10 Tips…&# in article titles and focusing the content on practical, how to – rather than strategic thought pieces – is clearly what readers wanted. What content lessons do you take away from these results? I’m sure there’s patterns I’ve missed.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

SEPTEMBER 21, 2010

I basically get this mashed up question from companies wanting to do social media. We need to get some VIRAL BUZZ ?going and create some SOCIAL MEDIA about it. I basically get this mashed up question from companies wanting to do social media. We need to get some VIRAL BUZZ ?going We need to get some VIRAL BUZZ ?going

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

MARCH 18, 2010

I’m not talking necessarily about acquiring new customers, but rather using social media to keep the customers we’ve already earned. Maybe social media isn’t the new television, but rather the new telephone and CRM? Isn’t our Facebook page just a post-modern email newsletter? Tools are easy.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

MAY 19, 2010

Even guest posts are great ] [link] Russ Henneberry @Ian — that's a great tip Ian — I bet you get links to those posts as well — very creative strategy. [link] This is why I read @JayBaer [link] Jon Leland RT @jaybaer: Why D.I.S. is Crucial to your Content Marketing Strategy [link] [ top #smm blog.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

B2B Marketing Zone Posts

DECEMBER 1, 2010

4 Reasons B2B Companies Should Use Linkedin Company Pages, Plus 4 Examples and 4 Tips to Get Started - Modern B2B Marketing , November 3, 2010 Have you seen the changes to the LinkedIn Company Pages? Social CRM - How some companies are using it. OnPath , November 19, 2010 Yesterday we hosted an event titled: Social CRM: What is it?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Convince & Convert

JULY 13, 2010

link] Kelly @ MediaMiser RT @arikhanson: Love this post by @elizabethsosnow: Why the digital divide is death to your PR firm [link] (LOVE tip #3 Elizabeth!)

Social Media 140

Social Media Media PR Webinar Metrics 140

Convince & Convert

APRIL 22, 2010

Social CRM The new telephone. “Social media&# will change customer service more acutely than it will change marketing. Social CRM (customer relationship management) is the emerging discipline of providing personalized helpful, meaningful service and support using social channels like Twitter (and increasingly, Facebook ).

Social Media 129

Social Media Paid Content Media Advertising Agencies 129

Convince & Convert

SEPTEMBER 23, 2010

The results automatically update in front of your eyes, and watching Kurrently results for a buzz-worthy live event is a breathtaking portrait of our interconnectedness. Pattern recognition is available almost instantly, and companies can capitalize on just-in-time marketing and social CRM opportunities like never before.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Convince & Convert

SEPTEMBER 21, 2010

link] [link] Mattias Sjöstrand RT @sanapes: "39 social media tools" från @jaybaer – en hel del bra tips. – The 39 Social Media Tools I'll Use Today [link] /by @jaybaer [link] Dr. Dolly Thanks for the tips…there's a few I need to try today! Thanks for the great tips!

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

AUGUST 3, 2010

Facebook for all its intents and purposes is a social site, and great for building buzz, but giving your brand off to a foreign control is a tricky thing to do. On l'avait senti arriver, les commentaires commencent à affluer [link] (via @linkfluence) [link] Strategies Buzz RT @glebourg: Facebook, ou la fin des pages…web.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Facebook for all its intents and purposes is a social site, and great for building buzz, but giving your brand off to a foreign control is a tricky thing to do. On l'avait senti arriver, les commentaires commencent à affluer [link] (via @linkfluence) [link] Strategies Buzz RT @glebourg: Facebook, ou la fin des pages…web.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

JUNE 30, 2010

It was lots of fun and they got a lot of buzz. Later on, they had a huge party with free beer, which was also a technique employed by an intern who worked for a former Presidential candidate to get people to attend the caucus (I know, because I worked with her on a separate political campaign, which was won, by the way). relevancy == respect.

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Online Marketing Institute

OCTOBER 31, 2010

link] [link] Mattias Sjöstrand RT @sanapes: "39 social media tools" från @jaybaer – en hel del bra tips. – The 39 Social Media Tools I'll Use Today [link] /by @jaybaer [link] Dr. Dolly Thanks for the tips…there's a few I need to try today! Thanks for the great tips!

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

AUGUST 25, 2010

Imagine a Starbucks patron is reading a review in the free version of the New York Times about a Chardonnay and suddenly their iPhone buzzes. There is a tipping point when an interruption becomes a welcome knock and the era of hyper relevancy will get us there. We’re willing accomplices in our own marketing funnel.

Paid Content 144

Paid Content Facebook Paid Search Agency Advertising Agencies 144

Convince & Convert

SEPTEMBER 20, 2010

For example, there is likely little value to a mother of becoming a fan or follower of the Pampers brand for the sheer sake of brand support – but she might benefit from a Twitter feed offering tips or linking to articles on avoiding diaper rashes or toilet training. You certainly covered some great reasons to that point.

Twitter 147

Twitter CRM Business Paid Search Agency 147

Convince & Convert

MARCH 2, 2010

link] Evo Terra That seems to be the angle Google has taken with Buzz. But Buzz DOES (heh, that rhymes) seem to overcome the hurdles you've set forth. Companies dipped their toes into social media last year and this year they want to ensure that this is time well $pent. It is Mobile on the radar?

Business 117

Business Paid Search Agency Social Media Analysis 117

Convince & Convert

APRIL 7, 2010

from @themaria from @glassesgeek from @imediamichelle There were a lot of comments about not caring as much about real-time reviews, but rather caring more about reviews/tips from people you actually know. I don't think the tips/todos are particularly good at being used for reviews. At least it is for me.

Analysis 152

Analysis Social Media Work Management Mobile Marketing 152

Convince & Convert

JUNE 23, 2010

Effective crowdsourcing delivers exactly this and it can super-charge your social media efforts along the way. Constant As crowdsourcing evolves, we’ve learned that initial efforts had a defined end date, and the vast majority of energy, buzz, and brand-love dissipated over a short stretch of time. We know better now.

Social Media 122

Social Media Media Paid Content Webinar Metrics 122

Martech Advisor

JANUARY 21, 2020

Tips to Get You Started. Digital experience platforms are the latest buzz in the martech space. Social media: Plan your social media activities around your blog’s editorial calendar. Similar to email marketing, you can schedule social media posts for newly published content. But what are they?

CMS Development 57

CMS Development Digital Asset Management Enterprise Management Work Management 57