Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. Writing on my blog is my way of reaching out to people looking for ways to write content on the Web so that they can get found, get known and get new business.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

JULY 27, 2010

What do you need to know about about the way people read online to make your content marketing efforts pay off? Here’s a typical one… “Okay, Patsi, I’ve been following you for a while now, and your blog writing tips have helped. Content : No clearly defined problem and solution, no answer to the “so what?&#

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

DECEMBER 15, 2010

If you want to create content that engages readers, you have to know their online habits and interests. Do you access web content via RSS feeds? Do you read web content from a smartphone? Clever headlines will get them to click over to your content. Therefore your content needs to trigger to action. Tweet This!

Ning 100

Ning Digg RSS Aggregators 100

Writing on the Web

JULY 14, 2010

I’m preparing some learning modules for a content marketing presentation and came up with this checklist of 10 items. Reminds me of going out of the house with your zipper undone… So here’s my handy-dandy checklist to whip out before you hit publish… Pick the topic, find a hook, tip, trend. Post on Google Buzz.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

JUNE 16, 2010

My content business, ContentforCoachesandConsultants.com , is built on a blog platform, although I don’t use it as a blog. Once set up, you can easily publish fresh content, write sales copy, add product pages, and benefit from the facility with which Wordpress works with the search engines. Post on Google Buzz.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

JULY 26, 2010

Quite frankly, I think Google and the other search engines are improving their methods of correctly categorizing content to match people’s requests. It’s up to businesses and blog authors to make their content clear and optimized for easy indexing. Post on Google Buzz. Add this to Ning. Email this via Gmail.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

JUNE 29, 2010

To publish and distribute content online? What kinds of results are you seeing from your online content marketing: money and profits? Post on Google Buzz. Add this to Ning. 4 Time-Saving Tips for Social Media Marketing. How do business results compare from pre-WP to post-WP? To do marketing? Good, bad, great?

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

JUNE 15, 2010

Post on Google Buzz. Submit tip to N4G. Add this to Ning. Tip this to TechMeme. Related posts: Why Use Twitter, Facebook & LinkedIn for Content Marketing? 4 Time-Saving Tips for Social Media Marketing. Best Tip for Using Twitter? Share this on Facebook. Submit this to FAQpal. Share this on Fwisp.

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

Writing on the Web

JULY 28, 2010

How are you using client recommendations in your online content marketing ? Or are they a major part of your content creation strategies? Post on Google Buzz. Add this to Ning. 3 Biggest Challenges for Online Content Marketing? Content Marketing Ideas: Rethinking Blogging. Do you add them as an afterthought?

Ning 100

Ning Trigger Marketing Digg Buzz 100

Writing on the Web

JULY 5, 2010

Post on Google Buzz. Add this to Ning. Related posts: 4 Time-Saving Tips for Social Media Marketing. 8 Tips for Content Marketing on Your Blog, One Conversation at a Time. Blog Content: Are you personal… or all business? Writing Tips: How to Write Everyday, No Matter What. Email this via Gmail.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

JUNE 17, 2010

Share your tips and suggestions. Post on Google Buzz. Add this to Ning. Your turn: what has been your experience setting up sales pages? Frustrating? Share this on Bebo. Blog this on Blogger. Add this link to Box.net. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on Mixx.

Landing Pages 100

Landing Pages Ning AIDA Advertorials 100

Writing on the Web

JULY 7, 2010

How do you get good client testimonials for your sales copy, for example, content for a landing page, when you don’t have a lot of previous clients? There are a couple key persuasion triggers to remember when composing sales content: Social proof. Post on Google Buzz. Add this to Ning. Authenticity.

Ning 100

Ning Advertorials Trigger Marketing Ethics 100

Writing on the Web

SEPTEMBER 7, 2010

(As I’m on vacation for a week, I’ve invited Sydni Craig-Hart to share social networking tips.). Don’t forget, it might (or might NOT) be any of the “Big 3″ It could be a small community on a Ning network just waiting for an expert like you to join in the conversation. Post on Google Buzz.

Social Networks 100

Social Networks Ning Business Ideal Customer Profiles 100

Convince & Convert

FEBRUARY 19, 2010

And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. All the content shown in each email is clickable. Beer and NutshellMail. Ill see if this cadence works.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

SEPTEMBER 21, 2010

Another couple of points that readers may want to consider in the second section would be the ability to sort content by influence, engagement, comment count, followers etc… Often helps to surface the posts/tweets that may need the most attention first. And of course thanks for including Radian6.

Social Media 157

Social Media Media Paid Content Work Management 157

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. March 18, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Writing on the Web

JUNE 22, 2010

While we can’t cover everything you need to become an expert, you’ll come away with some basic ideas and tips you can use the next time you need to create a page. Post on Google Buzz. Add this to Ning. 3 Ways to Write Content that Brings In Business. Share this on Bebo. Blog this on Blogger.

Ning 100

Ning Class Landing Pages Copywriting 100