The Rules of Link Building - Best of Whiteboard Friday
Moz
FEBRUARY 27, 2020
So not only is it just good general PR, but it's a great opportunity for you to get a link. I like to think of link building as really good PR anyway. It's like digital PR. Ask/Outreach. There's nothing wrong with outreach, especially when done well. Don't buy or sell links that pass PageRank.
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