MKT1
AUGUST 7, 2023
The process of buying software is typically a complicated mess with roadblocks around every corner—and I think it might be getting worse. I’ll discuss improving your homepage, pricing page, and conversion flows. Once a prospect adds their info in a demo request form, they are high-intent leads.
Only B2B
APRIL 3, 2024
Understanding the buyer’s intent is now more crucial than ever, and this is precisely where intent data plays a pivotal role. Read on to delve into how intent data can illuminate your prospect’s intent, leading to the identification of sales-qualified leads and increased deal closures.
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Only B2B
FEBRUARY 28, 2024
It goes beyond traditional lead generation methods, capturing online behavior signals that reveal a company’s buying intent. Let’s simplify complex intent data patterns: Economic slowdown jitters? Wondering why people buy? Prioritize Leads Strategically: Not all leads are created equal.
Webbiquity
FEBRUARY 5, 2021
At some point, you will start attracting more of the leads that don’t intend to buy from you right away. Though this is normal, it leads to depreciating conversions and longer sales cycles, if not dealt with effectively. The pandemic of 2020 amplified this phenomenon. Incentivize referrals.
Albacross
DECEMBER 10, 2020
Stage 1 - Identify Intent leads. Rather than prospect cold leads, we use our own solution to identify the companies that fit our ICP and who show buying intent on our website. However, they’re not outbound leads either. We refer to these ‘in between’ leads as intent leads.
Metadata
APRIL 8, 2024
Not only were qualified prospects filling our pipeline, but they were coming in at a great price. For context, our cost per lead (CPL) was around $1,000 before we started using Metadata. Not only were the leads coming in more consistently and at a better rate, but I also could actually see which ads were doing the most heavy lifting.
SalesIntel
AUGUST 14, 2023
Earn Before You Buy Yes, “earn before you buy” – understand your customers, test your messaging, and refine your approach before investing in paid advertising. While the “earn before you buy” approach may take time, it is a necessary step for long-term success.
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