Remove Business Remove Marketing Proposals Remove SMB Remove Twitter
article thumbnail

MindMatrix: A Unique Marketing Automation Platform for SMB

NuSpark Consulting

Learn About MindMatrix Marketing Automation; An Interview with Andrew Carlton, Director of Channel Sales at MindMatrix. T here are many marketing automation systems out there that can help firms manage and nurture leads into sales. MindMatrix is one the platforms I recommend to SMBs. We believe this achieves tighter alignment.

article thumbnail

Digital Marketing In 2020 | 7 Reasons Why Small Businesses Need It

Adobe Experience Cloud Blog

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. It’s a massive market size to not be a part of, and definitely, the biggest reason why you should invest in digital marketing. Smart small businesses do not make assumptions. Eighty-seven.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

It’s An Open Platform World. HubSpot’s Growing App Ecosystem Helps You Thrive In It.

Hubspot

How do you coordinate marketing, sales, and service teams across your company to attract, engage, and delight your audience? Every company now uses a collection of cloud-based apps to run nearly every facet of their business. The term “tech stack” has entered everyday business conversations to describe these collections of tools.

article thumbnail

The Impact of Social Selling: An Interview With Jennifer Janowski of GE Healthcare

Brandpoint

She is a long-term GE employee with roles in marketing and product management. One of the more interesting projects I undertook with my last role was creating a new business model for a future product. It was a heavily cross-functional, global effort that required significant change and long-term investment from the business.

article thumbnail

How to Write Great Boilerplate: 5 Dos, 5 Don’ts, 5 Examples From Different Industries

ClearVoice

This marketing nugget is a standby brand description that has been approved by all people up the chain, and can be plugged into press releases, investor pitches, partnership proposals and many other purposes. .” I’m talking about boilerplate — the condensed version of the “About Us” backgrounder or mission statement.

Examples 100
article thumbnail

Tom Pisello: The ROI Guy: Let the Good Times Roll? IT Spending on.

The ROI Guy

With the severity of the downturn and conservative budget increases, the relatively large new IT initiatives and projects percentage clearly shows that when there was a bottom-line business reason for upgrading, migrating or innovating, budget dollars were available.

article thumbnail

Tom Pisello: The ROI Guy: Value Selling Tools and the Buying Lifecycle

The ROI Guy

Alinean calls this new age-of-austerity Frugalnomics, and it forever changes the way B2B sales and marketing needs to connect with, engage and sell to buyers. Even with a continued recovery and more financial optimism, the shift to frugality is fundamental and permanent. But up-front purchase price isn’t everything.