KoMarketing Associates

MAY 6, 2020

For many companies, this has shifted digital marketing efforts from promotion of physical event attendance to online webinars, participation in online industry events, and other virtual seminars or meetups. There are a multitude of event formats companies can choose from when hosting virtual events. Facebook Events. Live Streams.

Paid Content 283

Paid Content Social Media Promotion Media 283

The Marketing Blender

MARCH 15, 2021

Here are the four B2B digital marketing strategies your business can’t go without during the pandemic and beyond: Segmented email marketing. Targeted paid social campaigns. You’re a business owner and, as it turns out, you’re human too—a consumer and a decision-maker. Get what you pay for with Paid Social Campaigns.

Paid Content 126

Paid Content Lead Scoring Lead Ranking Marketing Strategy 126

Contently

AUGUST 3, 2016

But LinkedIn? As the internet’s corporate rolodex, LinkedIn gets the job done. By extension, the posts we write and share on LinkedIn should communicate intelligence, self-awareness, skepticism, and depth. By comparison, LinkedIn is the social media equivalent of elevator music. Think of it this way.

Linkedin 60

Linkedin Facebook Thought Leadership Work Management 60

ClickZ

MARCH 16, 2023

So how can brands support consumers as they attempt to stay level in a world constantly telling them otherwise? Brands have opportunities to remind us why they are there, distribute that value in a new way, or enhance their offer with simple value-adds. Join the conversation with us on LinkedIn and Twitter.

Paid Content 131

Paid Content Brand Identity Branding Paid Search Agency 131

Content Marketing Institute

JANUARY 25, 2019

HANDPICKED RELATED CONTENT: Road Map to Success: Content Distribution Essentials That Win Eyeballs. 3 New Content Distribution Tech Trends to Embrace Now [Tools]. The sheer amount of content getting shared online is one of the biggest distribution hurdles marketers face. Be your content’s PR team. Click To Tweet. Click To Tweet.

Paid Content 107

Paid Content Advertising Agencies Demand Generation Agencies Paid Social Agency 107

Sprout Social

MARCH 7, 2022

Over the past few years, Slack has become synonymous with business messaging. If that’s not enough, here are three reasons you should reconsider your brand survey distribution plans. You need timely insights : Brand health survey design and distribution takes a long time. Brand survey functionality across social networks.

Customer Surveys 92

Customer Surveys Brand Identity Branding Paid Search Agency 92

Marketing Insider Group

MARCH 16, 2015

You don’t have to use paid distribution to drive all your traffic. At SAP, I built an award-winning content marketing hub called Business Innovation and started it with little budget. When I started showing business results and my budgets increased, I added licensed content as well as additional paid original content.

SEO 100

SEO Content Marketing Paid Social Agency Planning 100

Pam Didner

JULY 5, 2020

Facebook Twitter LinkedIn Account-based marketing (ABM) has become a buzzword in recent years. ABM can be used to acquire new accounts or expand business dealings with current accounts. Sales and marketing teams collaborate to identify target accounts (customers) who will benefit the company the most.

Account Based Marketing 86

Account Based Marketing Sales Management Paid Content ABM 86

Circle Studio

JULY 17, 2019

Implement paid social media posts. Because of the ways social media platform algorithms have changed, as well as just the amount of content posted every day, a paid social strategy is becoming a necessity if you want people to see your content.

Paid Content 83

Paid Content Paid Search Agency Content Marketing Planning 83

SmartBug Media

NOVEMBER 30, 2020

Seeing the value of your marketing efforts, whether you’re the business owner or the marketer, is undoubtedly important in the constant conversation about return on investment (ROI). To learn more about how to maximize your paid media strategy, see fellow SmartBug® Brittani Bloomberg’s article here. That’s right, sources. First Click.

Doubleclick 75

Doubleclick Marketing Analytics Tools Advertising Agencies Paid Search Agency 75

Brightedge

DECEMBER 4, 2020

What is paid distribution? Paid distribution means using various platforms and networks to promote content. This sponsored material might appear in locations, such as a part of newsfeeds on social media sites or after articles on various publications. Creating content and a distribution system for paid media.

Distribution 104

Distribution Paid Social Agency Social Media Media 104

EMagine B2B Blog

APRIL 19, 2019

Social media has become embedded in the daily routines and lives of people worldwide. It’s clear that social media is now a primary way for companies to engage, educate, and interact with their audiences. Through social media, a pharmaceutical company can: Build brand awareness. How Can We Help?

Social Media 50

Social Media Social Marketing Marketing & Strategy Marketing Strategy 50

Hubspot

AUGUST 2, 2018

Paid Social Advertising. population uses social media , but since social networks are all trying to monetize their audiences as much as possible, organic reach is at an all-time low. The quickest and most effective way to meet your audience where they spend most of their time is through social advertising.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

Directive Agency

MARCH 16, 2018

At Directive , a number of people have come to us and asked: “Hey, we have this *whitepaper/dataset/guide* and we’d love to promote it on LinkedIn. We’d love to do that for you and we can do it very well on LinkedIn — But what’s your business case for doing that?” LinkedIn ads.

Funnel Advertising 40

Funnel Advertising Top of Funnel Sales Management Advertising Agencies 40

Content Standard

JANUARY 10, 2022

And while social media giants rise and fall, there’s no evidence they’ll ever completely go away. As marketers, we need to pay attention and ensure social media channels remain a key part of our content distribution strategies for 2022. Of course, the company is no longer named Facebook.

Paid Content 139

Paid Content Social Media Distribution Advertising Channels 139

MKT1

JANUARY 5, 2023

Startups waste way too much money hiring contractors for all the wrong things, mismanaging agencies, placing blame on agencies when the issue is the startup’s own strategy, and leaving contractors to fend for themselves.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Social Agency Ad Agencies 52

Metadata

FEBRUARY 6, 2023

You have radio, print, YouTube, LinkedIn, Facebook, the small screens at the gas station. If you look at the B2B companies with the best ads, they do a whole lot more than look pretty. Solve a problem Every B2B buy stems from a problem; 93% of B2B buyers require a business case for all technology solutions.

Creativity 52

Creativity Ideal Customer Profiles Paid Search Agency Ads 52

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. Benefits of Webinars for Business 3. Benefits of Webinars for Business. There’s a good reason why 56% of companies have already invested in webinars. Webinars are a powerful way to support customers.

Webinar Metrics 76

Webinar Metrics Lead Scoring Lead Ranking Work Management 76

Single Grain

JUNE 21, 2023

As a B2B business, how do you create an effective LinkedIn marketing strategy? Many advertisers start by reading LinkedIn advertising statistics to know which tactics will benefit their marketing efforts. If you’re looking for the latest stats on all things LinkedIn, you’re in the right place. adults are on LinkedIn.

Statistics 98

Statistics Linkedin Advertisements Advertising 98

nDash

FEBRUARY 17, 2019

From content marketing to demand generation, digital strategy to sales enablement, this conference provides a holistic overview of the latest marketing trends, and how to apply them to your business strategy. Here are the speakers you don’t want to miss: Jaime Pham , LinkedIn. Here are a few amazing speakers that you see: .

Conference 94

Conference Planning Content Marketing Content 94

Golden Spiral

DECEMBER 3, 2021

Posts on social media can cause massive surges in business or take down an individual’s reputation. For B2B companies, and for HealthTech companies specifically, social media can be an effective means of recruiting and nurturing leads, but is not utilized to its fullest potential.

Social Media 62

Social Media Paid Search Agency Paid Social Agency Social Marketing 62

Marketing Insider Group

JANUARY 28, 2015

We believe that content marketing is starting to have a dramatic impact inside marketing organizations for business both large and small. What are some of the biggest mistakes that companies make around content marketing? A second common mistake is that many companies focus too much on volume. So what can you do?

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Single Grain

FEBRUARY 24, 2023

That’s where B2B marketing agencies come in. These agencies take care of all your B2B company’s marketing needs (plus all the challenges!), We’ve put together a list of the top 10 B2B marketing agencies to help you discover the perfect agency to take your business to the next level.

Paid Search Agency 59

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 59

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. Benefits of Webinars for Business 3. There are many reasons why webinars are important for your business, but one of the biggest is the value they provide not only to you, but also to your customers. Contents 1.

Webinar Metrics 65

Webinar Metrics Lead Scoring Lead Ranking Work Management 65

EveryoneSocial

JANUARY 26, 2023

Okay, cake analogies aside, social amplification takes your content consumption to the next level and ensures people ACTUALLY see what your company creates. We know your company’s social media pages still matter, but sharing a piece of content once and moving on just isn’t enough for maximum influence today.

Paid Content 52

Paid Content Social Media ROI Marketing Automation Services 52

Single Grain

AUGUST 15, 2023

So if you are a Web3 business owner, you’ll need the assistance of an expert Web3 marketing agency to successfully promote your service or product and reach your desired audiences. We’ve curated the top 10 Web3 marketing agencies and offer guidance on selecting the best one for your blockchain-based business.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Marketing Agencies 1 Paid Content 52

ClickZ

MARCH 9, 2023

Challenges of measuring the impact of paid social channels The use of paid social channels, such as Facebook, has proven to be a successful strategy for many direct-to-consumer (D2C) brands in terms of customer acquisition. You might be surprised at how much more we can measure than we previously thought!

Impressions 119

Impressions Cost per Acquisition Allocation Paid Social Agency 119

Marketing Insider Group

SEPTEMBER 30, 2019

All too many companies don’t have a consistent messaging strategy, don’t know where or when to find and publish content, and don’t tailor their content marketing to their target customers, as a 2016 Forbes study discovered. It’s time for a roadmap to get your business to its destination. Define what will drive business growth.

Paid Content 257

Paid Content Content Marketing Paid Search Agency Content 257

Valasys

FEBRUARY 17, 2020

The process of sharing, publishing & promoting your pieces of content is called Content Distribution. Content distribution is something that qualifies as the perfect marketing strategy, as this is how marketers can provide the pieces of content to their audience groups for consumption through various channels & media formats.

Distribution 52

Distribution Planning Marketing & Strategy Marketing Strategy 52

Sprout Social

FEBRUARY 22, 2021

In fact, social is an integral component to successful B2B marketing. Seventy-nine percent of B2B marketers say social supports their goals of building thought leadership and strengthening customer relationships. And half of B2B decision makers use networks like LinkedIn to research information and consume information.

Social Media 137

Social Media Paid Social Agency B2B Thought Leadership Media 137

Single Grain

JULY 22, 2022

So if you are a Web3 business owner, you’ll need the assistance of an expert Web3 marketing agency to successfully promote your service or product and reach your desired audiences. We’ve curated the top 10 Web3 marketing agencies and offer guidance on selecting the best one for your blockchain-based business.

Advertising Agencies 64

Advertising Agencies Paid Search Agency Marketing Agencies 1 Paid Content 64

Unbounce

MAY 24, 2021

Paid search enables you to boost your advertisement to the top (or bottom) of search engine results pages (SERPs) to position your business as a leading solution to their problem. . This is what you’d see when you search Google: Those two results are paid ads, denoted by the little “Ad” text on the left. Paid social ads.

Landing Pages 145

Landing Pages Paid Content Traffic Paid Search Agency 145

Webbiquity

JULY 24, 2018

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings. promote the brand through creation and distribution of share-worthy content.

Social Media 245

Social Media Paid Content Enterprise Management Social Marketing 245

MKT1

DECEMBER 12, 2023

We’re bringing together 9 AI companies and hundreds of marketers this Thursday to walk through AI workflows built for you. RSVP for AI Showcase Thanks to our sponsors… We only include sponsors when we’ve received a positive recommendation from the MKT1 community or our portfolio companies.

Campaigns 111

Campaigns Effectiveness Top of Funnel Marketing Analytics Tools 111

Vidyard

OCTOBER 27, 2019

However, there’s no point in distributing video in locations your target prospects would never visit. Watch and Learn Want to learn about video distribution via video? Video distribution is much easier if you get organized first. Online Video Distribution: The Most Important Channels 1.1 Social Video Distribution 2.1

Distribution 65

Distribution Paid Content Video Marketing Best Practices 65

Vidyard

OCTOBER 27, 2019

However, there’s no point in distributing video in locations your target prospects would never visit. Online Video Distribution: The Most Important Channels 1.1 Online Video Distribution: The Most Important Channels 1.1 Social Video Distribution 2.1 LinkedIn 2.4 Contents 1. Landing Pages 1.3 Landing Pages 1.3

Distribution 68

Distribution Paid Content Video Marketing Best Practices 68

Contently

DECEMBER 7, 2021

In addition to downloads, success on Apple charts is a useful metric internally and with business partners. In addition to downloads, success on Apple charts is a useful metric internally and with business partners. Tagging guests who have large followings amplified reach, as did posting in industry-specific LinkedIn groups.

Paid Content 170

Paid Content Word of Mouth Advertising Agencies Paid Search Agency 170