category Business Demand Eloqua Mobile Marketing 
Biznology
JANUARY 19, 2018
My list is about the most interesting people that I came across in B2B marketing during 2017. I find them fascinating not only as interesting people, but also for making valuable contributions to our business and our world. Katie Martell coined the term “on-demand marketer” to describe herself and her business.
NuSpark Consulting
JANUARY 21, 2012
If you’ve toured the NuSpark Marketing website, it’s evident that proper funnel optimization and lead management approaches must focus on the specific micro elements of the funnel in order for the entire lead generation process to work seamlessly. Books are listed by funnel category. General B2B Marketing & Lead Generation.
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Webbiquity
JULY 12, 2016
Marketing automation software tools can be very helpful in making lead nurturing and sales acceleration efforts more effective—even if the category is badly misnamed. Marketing can’t be automated.) Recent research shows that 63% of B2B companies that are growing faster than their competitors use marketing automation.
Vidyard
JULY 21, 2014
Vidyard, the world’s leading video marketing platform, today announced the hire of Tyler Lessard as their new Chief Marketing Officer to help the company extend its market leadership and sales momentum. The Vidyard platform addresses this challenge head-on and we continue to see an exponential increase in market demand.”
Vidyard
JULY 21, 2014
Vidyard, the world’s leading video marketing platform, today announced the hire of Tyler Lessard as their new Chief Marketing Officer to help the company extend its market leadership and sales momentum. The Vidyard platform addresses this challenge head-on and we continue to see an exponential increase in market demand.”
Online Marketing Institute
NOVEMBER 28, 2012
B2B: Business Media. Sales & Marketing. --> Bloggers. --> Resources. Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Of 548 b-to-b marketers surveyed by Eloqua, about 40 percent say they are not yet using social media marketing.
Metadata
OCTOBER 15, 2020
In this episode of Category Creators, Gil Allouche kicks things off with serial entrepreneurs Manny Medina, Godard Abel, and Mark Organ. Gil: This is the Category Creator podcast. We have Mark Organ, the former CEO and founder of Eloqua and Influitive and Categorynauts. Then boom, a category exploded.”
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