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[PODCAST] How Good Data Equals Higher Sales Commissions with Brian Burns

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Salespeople need much more information than this on the companies they are targeting. Building relationships out of thin air is a tall order for those in sales, and it can’t be done on a whim with a quick once-over of the prospect’s website.

Burn Rate 120
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B2B is Dead – Long Live B2P

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The terms B2C (business-to-consumer) and B2B (business-to-business) are essential, elementary for a person beginning the journey into the professional world. Each acronym provides the building block at a company’s inception to describe their mission statement, target market, and product. Harvard Business Review.

B2B 191