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Industrial Marketing Today
APRIL 28, 2010
I found a very helpful presentation on blogging styles by Rohit Bhargava , a founding member of the pioneering 360 Digital Influence team at Ogilvy and author of the award winning new marketing book, Personality Not Included. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.
Industrial Marketing Today
JULY 14, 2010
Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Rohit may be the first person to have coined the term “content curator.” an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. David Brazeal´s last blog.
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Industrial Marketing Today
JUNE 29, 2010
Relevant marketing content – key to thought leadership Positioning your company as a thought leader is critical in complex technical sales that have long buying cycles with many decision makers involved. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.
Industrial Marketing Today
JUNE 15, 2010
Success story #3: Consultant specializing in accelerating business growth for global companies Redesigned his business website with personal branding and highlighting his expertise using an online article library. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.
Industrial Marketing Today
AUGUST 3, 2010
Influence: This is a measure of the likelihood of a person recommending your company or brand. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.
Industrial Marketing Today
JANUARY 26, 2010
The bottom line is for your content to engage your prospects and customers at every stage of the buying cycle. Embrace social media: Yes, the jury is out on making a business case for social media but ignore it at your own peril. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.
Industrial Marketing Today
SEPTEMBER 27, 2010
Digital marketing has also changed how industrial and technical buyers behave, search and consume information that they need at different stages of the buy cycle. The first type uses a self-serve model and is typically completed in the very first sales interaction, be it in person or online.
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