Business Blogging, Custom Publishing, RSS and Web 2.0

Business Blogging

Custom Publishing

RSS

Web 2.0

B2B Lead Generation Using a Business Blog

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation

Lead Generation Business Blogging Lead Scoring Lead Ranking

Web 2. Slowww - Low Adapatation by Corporations

Anything Goes Marketing

MAY 1, 2007

The discussions around web 2.0. From the article Business Crawls onto Web 2.0 , the path to large corporations adopting to Web 2.0. From the article Business Crawls onto Web 2.0 , the path to large corporations adopting to Web 2.0. Internal web 2.0.

Web 2.0

Web 2.0 RSS Wiki Trade Show

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Trending Sources

Does Your Business do Podcasts? It Should

Anything Goes Marketing

DECEMBER 3, 2006

I'll admit that I don't regularly download podcasts via an RSS feed but I do listen to them the odd time. Like blogs, podcasts can help you in the search rankings if the content provided contains relevant keywords. Well if you're into online marketing and you're down with web 2.0. Let your customers do the product plug.

Web 2.0

Web 2.0 RSS Webcast Business

How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

JUNE 29, 2010

One of the key findings from the study was that B2B marketers are realizing that developing brand awareness among their customers’ customers can capture a larger share of channel margins and build loyalty that can protect them against lower-priced competitors. You can leverage existing content like PowerPoint files.

Relevance

Relevance B2B Marketing Web 2.0 Brand Identity

Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Curation: Doing more with less is the topic of a video I found in a post by Steve Rosenbaum who is the CEO of Magnify.net , a video curation and publishing platform. David Brazeal´s last blog. I hit the mother lode!

Curation

Curation RSS Web 2.0 Content Marketing

Successful Industrial Websites Require Part DiY and Part.

Industrial Marketing Today

JUNE 15, 2010

Other than some initial hiccups, the updates and the usage have been flawless with our client receiving very favorable comments from their customers. For DiYMers: Read my earlier post Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress Blog. Take a quick poll.

CMS Development

CMS Development Marketing Websites Work Management Web 2.0

B2B Websites: To Publish Prices, Or Not To Publish…That Is The.

Industrial Marketing Today

JUNE 12, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question by Achinta Mitra on June 12, 2010 in Industrial Marketing Strategies , Sales Strategies , Website Design & Development Do you show prices on your B2B website?

Sales Management

Sales Management Pricing Price Marketing Websites

Variety of Content is the Key in the Early Stages of the.

Industrial Marketing Today

SEPTEMBER 13, 2010

In Needs Awareness and Research phases, the first two stages of the industrial buy cycle (see my earlier post Deconstructing the Four Stages of the Industrial Buy Cycle ) your prospects and customers use a variety of online content to find solutions to their current problems and needs.

Buying Cycle

Buying Cycle Marketing Automation Services Peer-to-peer Web 2.0

5 Things Industrial Marketers Must Do to Attract Engineers and.

Industrial Marketing Today

AUGUST 20, 2010

You need to move beyond the free Google Custom Search tool for websites. See B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question ) Lesson #4: Sample kits and CAD drawings The easiest and quickest way to sell to the engineering and industrial marketplace is to have your parts and components “designed in.”

Web 2.0

Web 2.0 Planning Buying Cycle Lead Scoring

How to Use a B2B Blog to Win Customers and Influence Prospects

Industrial Marketing Today

MAY 21, 2010

This timeless classic, one of the first bestselling self-help books published in 1937 and sold over 15 million copies globally is still relevant today. As a B2B marketer, we want to reach our ideal prospects and communicate with customers to maintain top-of-mind awareness throughout their buying cycle. I say you need both.

Web 2.0

Web 2.0 Buying Cycle B2B Blogger

5 Rules of Website Redesign for Engaging Engineers and Industrial.

Industrial Marketing Today

JULY 23, 2010

Build a library of various content assets such as published articles, white papers, online demos, webinars, videos, technical specifications, datasheets, case studies and customer testimonials. Extend its life by making your site content shareable via social media, RSS feeds and forward to a colleague.

Rules

Rules Marketing Websites Marketing Automation Services Web 2.0

Don't Count on Marketing Automation to Solve All Your Lead.

Industrial Marketing Today

JULY 9, 2010

Number of campaigns sent out, trade shows attended or press releases published do not generate revenues. The first is a diagnostic tool and the second one measures the health of the business. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Marketing Automation Services

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation

Shortening the Industrial Buy Cycle in 5 Simple Steps

Industrial Marketing Today

JUNE 8, 2010

You may be too close to the forest to see the trees, sometimes you may have to ask your current customers for their input. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

Buying Cycle

Buying Cycle Buy Work Management Marketing Management

How Lack of Marketing Content Can Derail Your Website Redesign Project

Industrial Marketing Today

JUNE 3, 2010

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. We already have lots of brochures and data sheets to give to our prospects and customers. There’s nothing new we can say on our website.

Marketing Websites

Marketing Websites Web 2.0 Work Management Buying Cycle

B2B Marketing Zone

B2B Lead Generation Using a Business Blog

Web 2. Slowww - Low Adapatation by Corporations

Trending Sources

Does Your Business do Podcasts? It Should

How Relevant Marketing Content Helps B2B Branding

Is Content Curation an Easy Way for Content Marketers to Do More.

Successful Industrial Websites Require Part DiY and Part.

B2B Websites: To Publish Prices, Or Not To Publish…That Is The.

Variety of Content is the Key in the Early Stages of the.

5 Things Industrial Marketers Must Do to Attract Engineers and.

How to Use a B2B Blog to Win Customers and Influence Prospects

5 Rules of Website Redesign for Engaging Engineers and Industrial.

Don't Count on Marketing Automation to Solve All Your Lead.

Shortening the Industrial Buy Cycle in 5 Simple Steps

How Lack of Marketing Content Can Derail Your Website Redesign Project

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