Industrial Marketing Today

MAY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Hubspot

JANUARY 13, 2011

Inbound Marketing is a new concept for many, which is why there are so many terms and acronyms that need defining. questions and arm you with business reasons for making these tools part of your 2011 marketing strategy. What is a CRM? CRM stands for Customer Relationship Management. What is a CMS?

Work Management 28

Work Management Marketing Management Paid Search Agency Salesforce.com 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

JULY 13, 2010

Online marketing, or inbound marketing as well call it at HubSpot , has many moving pieces. But as a CEO, you don’t need to get caught up in the details of your company’s online marketing efforts. Business Blogging - Blogging is a multi-purpose tool for businesses.

Online Marketing 28

Online Marketing Work Management Marketing Management Advertising Agencies 28

Hubspot

APRIL 3, 2012

His top-rated business blog, Understanding the Sales Force , is read by thousands of sales and marketing leaders. 3) Remember that blogging isn't just for marketers. 5) Stay organized with a CRM. 4) Leverage lead generating and lead nurturing tools.

Ideal Customer Profiles 28

Ideal Customer Profiles Salesforce.com Enterprise Management Marketing Proposals 28

Hubspot

MARCH 6, 2014

No matter what industry they''re in, companies are stepping up their game by focusing on their blog design in addition to content. And it''s not just B2C companies -- B2B companies are investing serious time into the design of their business blogs, too. Check out their blog on HubSpot''s COS! Check out their blog!

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Sample Business Blogging Business Hubspot 28

Hubspot

AUGUST 28, 2012

Have you ever had someone stare at you blankly when you say you're an inbound marketer? Inbound marketing concepts can be complicated for people to grasp if they're new to things like SEO, social media, blogging, marketing automation -- any kind of digital marketing, frankly. I think so.

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Inbound Marketing Long Tail Marketing Lead Scoring Lead Ranking 28

Webbiquity

JULY 26, 2010

B2B Social Media: Why Do Business Professionals Use Social Media? Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Content Marketing Results: Landing Pages Rule , July 12, 2010. Skill Set For Content Marketing: Number Crunching and A Gut Feel , March 4, 2010.

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B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hubspot

AUGUST 18, 2011

The problem with using outbound marketing as a primary strategy today is that it is becoming less and less effective while remaining ever so expensive. Luckily for us, inbound marketing was born and has become the next best thing since sliced bread (If you’re a marketer or sales professional, I hope you’d agree!).

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Paid Search Agency 28

PureB2B

SEPTEMBER 11, 2016

This can be a personal blog or a business blog that contains various types of content including commentaries, event coverage, photos, videos, and anecdotes. Business blog. Refers to non-personal blogs that help marketers drive more traffic to their website, which then, convert to leads. Gatekeeper.

Top of Funnel 62

Top of Funnel Cost per Lead CPL Marketing Management 62

PureB2B

SEPTEMBER 11, 2016

This can be a personal blog or a business blog that contains various types of content including commentaries, event coverage, photos, videos, and anecdotes. Business blog. Refers to non-personal blogs that help marketers drive more traffic to their website, which then, convert to leads. Gatekeeper.

Top of Funnel 48

Top of Funnel Cost per Lead Marketing Management AIDA 48

Hubspot

MARCH 2, 2016

If you don’t know your target market and the key players within it intimately, you’re not going to have a good time! Successful inbound marketing and content creation campaigns require targeted search engine optimization strategies. Inbound marketing helps generate leads through the promotion of pieces of free premium content.

Campaigns 28

Campaigns Work Management Ad Building Marketing Management 28

Optinmonster

AUGUST 23, 2023

Most business blogs prefer WordPress.org. The basic blog hosting service is free, but you can buy premium services like: a custom domain name, additional storage, and more. HubSpot CMS HubSpot CMS (Content Management System) is a versatile platform that offers powerful tools for creating and managing blogs and websites.

Marketing Management 52

Marketing Management Blogger Budget Programs Best Practices 52

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Social CRM: Curb Your Enthusiasm , October 7, 2010 If you’re a marketer in a medium-to large-sized B2B company, you’re almost certainly using customer relationship management (CRM) software to track your customers and prospects. Curation is the most important part of online marketing that no one is talking about.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Social CRM - How some companies are using it. The six choices included: product line. Should I care?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Hubspot

JULY 10, 2018

Premium placement: In an increasingly commodified SaaS category, like a CRM where features are more standardized than unique, being included in a premium placement can make or break your sales opportunity. A lot has been said about the benefits of business blogging. How effective is blogging in the long run?

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Paid Content Lead Ranking Lead Scoring Lead Gen 98

Hubspot

SEPTEMBER 17, 2018

As you begin creating videos, you’ll notice a key difference between scripts and your typical business blog post — the language. Then, channel those insights directly into your marketing automation software or CRM. With most inbound marketing content, this means collecting some sort of contact information via a form.

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. heck, even marketing acronyms. 7) Business Blogging.

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Paid Content Sales Management CMS Development Work Management 28

Magisto

OCTOBER 3, 2019

Blog – A website full of articles, commentaries, content, with a reliable content calendar. Blogs publish content regularly. They can be created and ran by individuals, professionals, and bigger businesses. Inbound marketing – Opposed to outbound marketing. Back to top).

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