Business Blogging Buying Cycle Facebook Presentation 
Industrial Marketing Today
AUGUST 10, 2010
However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. I keep these checked to avoid any duplicate content issues.
Webbiquity
APRIL 10, 2018
The research and observations presented here may not answer all of those questions, but provide a good start and a solid foundation. Simplifying and personalizing the buying process is now the key differentiator. It’s not your imagination: B2B buying cycles are getting longer and more complex. KoMarketing ).
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Industrial Marketing Today
APRIL 28, 2010
I found a very helpful presentation on blogging styles by Rohit Bhargava , a founding member of the pioneering 360 Digital Influence team at Ogilvy and author of the award winning new marketing book, Personality Not Included. It is definitely worth watching and it may just inspire you to find your own blogging style.
Industrial Marketing Today
APRIL 20, 2010
They have compiled over 50 marketing charts and graphs based on analysis of their 2,500 business customers. B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card?
Industrial Marketing Today
MAY 5, 2010
said it best when she wrote, “Passive reading of your content is not going to help online marketing initiatives shorten buying cycles or increase customer acquisition and revenues.” Your online content needs to play a much more active role in moving site visitors along in his/her buy decision.
Industrial Marketing Today
JUNE 24, 2010
It is a joint presentation by Omniture, an Adobe company, and ExactTarget on the best practices of Email and Social Engagement. P.S. Just as I was wrapping up this post, I received an email from Omniture with the subject line, “Will Social Media Replace Email?”
Industrial Marketing Today
JUNE 15, 2010
We converted several of their PowerPoint files into online Flash presentations to highlight the primary benefits and features of their software suite. The client’s engineering team created Flash demos of their software, which we incorporated into the new site.
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