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Webbiquity

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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity

Somewhat surprising: the top challenge identified, by far, is a shortage of resources (talent, time, and budget: 44.4%). Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” Image credit: Hootsuite Is it really a full-time job though?

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Top Eight B2B Marketing Strategies You Probably Shouldn’t Ignore

Webbiquity

Integrate your PR plan with a blog or other content that can help drive credibility and trust among visitors. Build in time to test your product or service in real-world situations. With over 27% of the global online population using voice search, this is an emerging trend to build into your business marketing strategy.

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Six Benefits of Business Process Automation for Your Small Business

Webbiquity

From the warehouse to marketing to shipping and receiving, you can automate your business tasks as a way of increasing your bottom line and improving customer satisfaction. A rapid change in demand can put your company at risk if you don’t have the people or resources to fill these orders on the agreed-upon timeline.

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Six Shortcuts to Grow Your Online Business Fast

Webbiquity

Keeping the website up and running, marketing to your target audience, maintaining a healthy level of customer satisfaction, making employees happy, complying with taxes and regulations—these are all part of day-to-day life as a digital entrepreneur. Most small to midsized businesses (SMBs) struggle with consistent performance.

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B2B Testimonials: Seven Things to Do When Clients Won’t (or Can’t) Talk

Webbiquity

They helped us identify some online vulnerabilities that could have cost our customers millions of dollars!” Use statistics: write about your clients as a group rather then individual entities, for example: implementing your 1,000th customer system, hitting the 1 million user mark, or achieving 98% customer satisfaction.

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10 Ways to Use Social Networks for B2B Marketing

Webbiquity

Links from your profiles and social network posts / updates all help to increase the authority of your website and blog with the search engines, leading to higher rankings. What helps most, however, is having your content shared and passed along by others with high influence in your market space. Develop and build relationships.

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47 Superb Social Media Marketing Stats and Facts

Webbiquity

84% of CEOs and VPs say they use social media to help make purchasing decisions. But SMBs are more likely than enterprises to put a priority on website traffic and leads, while enterprises value customer satisfaction and competitive benchmarking more highly. 62% use Twitter to build relationships. Simply Measured ).