Adobe Experience Cloud Blog

JUNE 24, 2010

The bi-annual BtoB Leading Edge Virtual Event is one of the best thought leadership events for marketers focused on driving leads and accerlerating deals for their company. But by creating a different model powered by social media, you can harness the impact of customer-generated word of mouth, reviews and referrals.

BtoB 48

BtoB Lead Ranking B2B Thought Leadership Top of Funnel 48

Webbiquity

FEBRUARY 14, 2010

Marketing automation / demand generation software provider Manticore today announced the release of Manticore Technology VII, which includes a fully customizable user interface, email and landing page folders, an email delivery wizard, and drag-and-drop list building functionality. Share this on FriendFeed.

Manticore 100

Manticore Marketing Automation Services Lead Generation Marketing Automation 100

Marketing Insider Group

JANUARY 24, 2013

Marketo – Marketo.com – Marketing software. Account run by @ erincnelson and @ dreckbaerfrau. # BtoBmagazine – BtoB Online – The resource for # marketing strategists. Sewell – President of Spear Marketing Group, a full-service B2B demand generation agency. Cambridge, MA – [link].

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Adobe Experience Cloud Blog

FEBRUARY 9, 2012

Relatedly, many B2B companies have believed that the social media phenomenon is mainly about networking and sharing likes and photos with friends on sites like Facebook – not about driving inbound interest and improving demand generation. to online publications dedicated to the practice like BtoB Online can testify.

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Social Media B2B Marketing Social Marketing Advertising Agencies 48

Adobe Experience Cloud Blog

DECEMBER 3, 2009

Integrate social media into your marketing automation to make social marketing automation (I like this one because Marketo kicks butt with B2B social media marketing.). ckburgess : Hotel websites are built around product |so are most BtoB websites | build around buyer personas instead. Think big, start small, move quickly!

B2B Marketing 48

B2B Marketing Buyer Personas B2B Lead Scoring 48

The ROI Guy

AUGUST 3, 2011

Alinean continues to grow its customer and partner base, proving to be the preferred B2B value-based sales and marketing solution provider.

Peer-to-peer 40

Peer-to-peer BtoB Budget Programs Demand Generation Agencies 40

B2B Marketing Zone Posts

DECEMBER 7, 2009

Demand Generation. Marketo’s Secret Sauce for Demand Generation , January 27, 2009. Demand Generation Trends for 2009 , January 25, 2009. Connect Direct - Demand Generation That Works , June 29, 2009. Lead Scoring: Eight Critical Questions to Consider , June 1, 2009.

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Demand Generation Agencies B2B Marketing B2B Thought Leadership Planning 40