Industrial Marketing Today

APRIL 28, 2010

Not everyone is a natural born blogger. There are examples and additional resources too. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

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Industrial Marketing Today

MAY 21, 2010

It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. I agree with you about being able to contact experts or bloggers.

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Industrial Marketing Today

AUGUST 24, 2009

For example, “content creation.” Share customer stories or provide examples to make it more interesting and help your readers connect with their own situation. For example, no software in the world can flag the error between their and there. REVEAL Adding a personal experience helps to humanize your content.

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Industrial Marketing Today

JULY 14, 2010

Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. BTW, this post is a working example of content curation. Heck, even MS Word kept flagging curation as a misspelled word. So curated content is not something new. What is content curation?

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Industrial Marketing Today

NOVEMBER 1, 2010

It is easy for us marketing consultants to extol the virtues of a business blog but clients want to see actual examples before accepting our recommendations on blind faith. Rick Short , Indium’s Marketing Communications Director and the chief corporate blogging strategist, manages 73 blogs written by 14 in-house bloggers, all engineers.

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Industrial Marketing Today

OCTOBER 26, 2009

For example, fill out a form to download a white paper, register for a webinar, submit an order etc. For example, the search term “industrial valves” yields 238,000 pages in Google. Leave a Comment Previous post: 101 Tips from 50 Small Business Bloggers Next post: Are You Creating Irresistible Offers with Your Email Marketing?

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