markempa

DECEMBER 30, 2008

In the end, the team’s analysis showed a dramatic correlation between the use of social media channels and the growth of the company’s Web traffic and leads. They used several scanning tools including TweetScan for Twitter posts, Google Alerts for industry terms, and Boardtracker.com to monitor technology forums and message boards.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Optinmonster

MAY 27, 2020

Being both free and user-friendly, social media has emerged to be one of the go-to channels for affiliate marketing. Affiliates can be anyone from your existing customers, bloggers, influencers, industry experts, etc. Social media has made it so virtually anyone can become an affiliate of your brand. Target Audience.

Social Media 130

Social Media Paid Content Social Marketing Advertising Agencies 130

Webbiquity

DECEMBER 21, 2010

Marketers no longer have to rely on expensive, contrived focus groups; social media provides a vastly larger, richer, more real-world source of information. Customers are increasingly seeking support through social media channels, as well as complaining via social media about poor product and service experiences. Tweet This!

Social Media 100

Social Media Media Business Paid Search Agency 100

Moz

JUNE 8, 2020

I can check to see if the problem I’ve noticed locally is part of a larger phenomenon by looking at Google Trends : Sure enough, this tool is reporting a spike in demand for dried beans across the US in mid-March. Is there explicit value for customers if this demand could be supplied locally instead of via distribution/online channels?

Planning 72

Planning Business Paid Search Agency Communities 72

Single Grain

JULY 6, 2021

As per Google : “The 21st century CMO is expected to be a marketing miracle worker, an alchemist who combines the classic art of branding with the latest advances in data and measurement.” Search engines like Google rule the world of digital advertising. The CMO of the 21st Century. Search Engine Optimization (SEO).

CMO 52

CMO Paid Content Paid Search Agency Work Management 52

Content Marketing Institute

JUNE 27, 2018

Naturally, I’m a huge fan of Slack for direct sharing and company-wide communication channels. The struggle with Slack is that — without augmentation from plug-ins — it’s difficult to overlap with group collecting and direct social sharing. Use @Triberr to exchange ideas & accolades in a professionally focused group.

Curation 111

Curation Tools Enterprise Management Content 111

Moz

APRIL 3, 2019

This is especially important if you’re just starting out — you should zero in on a few key distribution channels and master those before you expand into others, or you risk spreading yourself too thin and sabotage your chances of success in any of them. Remember: Putting your own research out there won’t necessarily acquire links on its own.

Paid Content 68

Paid Content Distribution Paid Search Agency Brand Identity 68