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Content Rules: Secrets of Writing Compelling Content

Writing on the Web

Marketing nowadays requires writing and publishing great content in multiple ways. That’s why there’s a tsunami of information online about content marketing. How can you introduce storytelling into your marketing mix? And the biggest challenge we have is publishing enough engaging content.

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The Real Truth About Mexico

Writing on the Web

I’m experimenting with personal stories as part of content marketing strategies for professionals using blogs and online content. Blog this on Blogger. Post on Google Buzz. Violence touches the lives of many everywhere. When current events strike close to home, you may feel, as I do, the need to speak up.

Digg 100
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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

If Your Story is Inconsistent, At Least Leverage Your Content Ouch. But, it’s widely disparate content usage across social outposts that’s the real mystery. Unfortunately, the same lack of content leverage applies to photographs as well. Why isn’t the Manifesto it’s own tab? Your Web site. At a minimum.

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How to Sell Out Your Next Event [+Tips From INBOUND Marketers]

Hubspot

If you're already getting a lot of buzz, the scarcity model gets people eager to buy early, since they don't know when the current price is going to run out!”. At our INBOUND event, we have two options : the Digital pass and the Content pass, which gives attendees additional access to more content and information.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. Marketing is not only about messaging. Customers don’t need more messages.

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Strategic Guy: Three Phases of Social Media Maturation

Online Marketing Institute

During this initial phase, the social media program wins funding, a strategy is defined, an editorial content direction is agreed upon and tactics move to execution. This resonates across multiple departments within a company, such as marketing, sales and product development. This internal buzz stimulates action.

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. B2B Marketing ). No, not that.)