Onalytica B2B

SEPTEMBER 12, 2017

Technology can drastically lower your search time, however a level of human intelligence and judgement should always be used when dealing with other humans. This means put your detective hat on and start searching each influencer’s social footprint to see if they are truly influential or just a retweeting machine. DOWNLOAD NOW!

Marketing Management 257

Marketing Management Peer-to-peer B2B Thought Leadership Advertising Agencies 257

Onalytica B2B

JULY 8, 2015

Things truly changed when social media appeared in the early 2000’s (remember Friendster?). In 2003, LinkedIn launched with a more serious approach to social networking for professionals. With this social media explosion comes the increase in social media influencers. Virtual Social Media. Social Media Today.

PR 100

PR PageRank Brand Identity Branding 100

Onalytica B2B

SEPTEMBER 16, 2015

The evolution of technology has allowed social media to evolve in parallel. In 2003, social networking website MySpace was launched. Facebook is currently the most used social media networking website in the world, with 1.5 billion active users , and 700 million using the Facebook mobile messaging app alone.

Social Media 50

Social Media Social Marketing Work Management Marketing Management 50

Onalytica B2B

JANUARY 18, 2017

Marketers must focus on conversation this year more than ever… the rise of voice search aligns with this trend and is certainly not something to be ignored. Search Engine Land. Programmatic Ads: PPC manager? That could be a job title of the past, soon enough. VentureBeat. VentureBeat. Marketingland. Marketing Land. iNeoMarketing.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Brand Identity 50

Onalytica B2B

APRIL 20, 2016

They love the vanity metrics of traffic, social media sharing and follower growth. It’s is time for many social media and content marketers to grow up” Sam Hurley , Founder of OPTIM-EYEZ. Finally; build relationships, be yourself and push your name through social media. My advice for this year onward?

Paid Content 30

Paid Content Enterprise Management Lead Ranking Work Management 30

Onalytica B2B

SEPTEMBER 20, 2017

Finally, we’ve reached a point in our influencer marketing blog post series where we can really start getting to it – for the lack of a better phrase. What social channel should you focus on? Influencers can easily reference and signpost to brand websites or blogs, making great grounds for brand/influencer collaboration.

Planning 207

Planning Marketing Automation Services Marketing Management Youtube 207

Onalytica B2B

SEPTEMBER 27, 2017

Influencers are human beings with emotions and interests outside of their work- Joe Martin , Head of Social Analytics and Evangelist at Adobe touches on how their approach is having email and Twitter conversations that go beyond their work with Adobe- it’s a personal exchange with both give and take. Integrate your existing skill sets.

Paid Content 219

Paid Content Planning Work Management Ad Exchange 219

Onalytica B2B

JULY 16, 2018

Relatedness – We like dealing with the same person, we prefer connectedness, reciprocation and social capital. The questions included facts such as: “According to Buzzsumo, how much has social sharing of online articles decreased by since 2015?” Autonomy – We like optionality, we don’t like being tied in.

Top of Funnel 129

Top of Funnel Lead Ranking B2B Work Management 129

Onalytica B2B

AUGUST 30, 2017

Key Topics: Marketing Strategy, Integrated Marketing, Content Marketing, Influencer Marketing, Social Media Marketing, Search Marketing, Digital Marketing, Online Marketing, Public Relations. I was tired of pitching for business and started blogging to show expertise. Location: Minneapolis, USA. Again, there are so many.

Marketing AI 0

Marketing AI Work Management Marketing Management Advertising Agencies 0