Convince & Convert

MAY 13, 2010

Social media creates kinship between companies and customers, and kinship equals purchase intent. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches?

Social Media 154

Social Media Media Webinar Metrics Marketing & Strategy 154

Convince & Convert

APRIL 28, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 7 Surprising Statistics About Twitter in America Why Influence Mining is the Next Gold Rush Is Twitter for Business Even Worth the Trouble? Sore spot with us PR types.)

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. Help clients take their message to consumers directly, impacting purchase intent by providing truly helpful information at the right time in the buying cycle. Between bit.ly

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Hubspot

SEPTEMBER 17, 2020

Here’s the data: One can assume this blog post has a pretty solid ROI. Note: I’m borrowing this idea from Tim Ferriss when he talks about product launches : “Especially on the first few days of your launch, you want people to see your project everywhere – on blogs, Facebook, Twitter…everywhere.”. Image Source. Conclusion.

Hubspot 101

Hubspot Marketing & Strategy Marketing Strategy SERP 101

Adobe Experience Cloud Blog

MARCH 16, 2015

PR and Comms. Purchase Intent : Lead Identification. Matt began by saying that social media is essentially the largest focus group you have access to today. It can give you incredible insight into your customers’ likes and dislikes. In fact, social data can be used in every area of your business, including: Marketing.

Top of Funnel 48

Top of Funnel Paid Search Agency B2B Thought Leadership Multi-Channel 48

Outbrain

APRIL 20, 2020

So, even if your blog of two years ago talked about makeup trends at the time, it still has ranking potential if you updated it recently. But what would you add to an already good blog post? Have you seen the “you might also like” blog post links at the bottom of the articles you’re reading? Signing up for HARO.

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Paid Content Marketing & Strategy Marketing Strategy Buyer Personas 32

readwrite

JULY 19, 2010

Has your company spent seemingly countless hours tweeting on Twitter , networking on Facebook and writing the company blog? Analyst and report author Augie Ray writes in a blog post this morning that traditional measurements of success for return on investment in social media marketing lead to an incomplete picture.

Forrester 40

Forrester Social Media Social Marketing Media 40