Remove keyword long-tail
article thumbnail

SEO vs PPC: How to Prioritize Your SEM Strategies

QuanticMind

That seriously limits your keyword targeting opportunities compared to SEO. If you host a blog on your website, you can target all sorts of long-tail keywords related to questions people ask about your industry. Long-term benefits. C, on the other hand, is like flipping a light switch. Advantages of PPC.

PPC 40
article thumbnail

SEO vs PPC: How to Prioritize Your SEM Strategies in 2018

QuanticMind

That seriously limits your keyword targeting opportunities compared to SEO. If you host a blog on your website, you can target all sorts of long-tail keywords related to questions people ask about your industry. Long-term benefits. C, on the other hand, is like flipping a light switch. Advantages of PPC.

SEM 40
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Glossary: 24 SEO Terms Marketers Should Know

Hubspot

Some of these terms overlap with our Glossary on 39 Blogging Terms to Know. Blog - A part of your website where you should regularly publish content (e.g. Each blog post on your website is a new page that a search engine sees, and therefore a new opportunity to get found online. Conversion forms convert traffic into leads.

article thumbnail

40 Essential SEO Terms Marketers Should Know [Glossary]

Hubspot

Blog - A part of your website where you should regularly publish content (e.g. Each blog post on your website is a new page that a search engine sees, and therefore a new opportunity to get found online. Make sure you keep your blog within your own domain. Conversion forms convert traffic into leads.

article thumbnail

Best of 2008 - SEO Tools, Part 1

WebMarketCentral

How about tools for checking search engine rank, grading the SEO efforts on a website, developing an optimized keyword list, and link building? KeywordEnvy KeywordEnvy is a rank checking tool that lets you track the position of your website, and competitive sites, on a defined set of keywords over time.

article thumbnail

The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Misplaced keyword focus. This aligns with Google’s long-term mission to ensure that their search engines are only surfacing high-value content that best answers a searcher’s query. Misplaced keyword focus. Keywords have long been the focus of many digital marketers. Expert advice on keyword focus.

article thumbnail

Best of 2009 (So Far): SEO Guidance, Part 3

WebMarketCentral

Find the answers to these questions and others here in more of the best blog posts and articles on search engine optimization from the past year. Blogging helps. Focusing on longer-tail terms can provide respectable traffic and conversions without huge costs. How does the increasing use of social media affect SEO efforts?

SEO 20