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June 2018 B2B Blog Post Round-Up

Zoominfo

Welcome to our June B2B Blog Post Round-Up—a series where we highlight the great work our writers contribute to some of our favorite publications. This month’s edition features content related to ABM, branding, customer experience, marketing reports, and so much more. 4 Ways Branding Contributes to the Customer Experience.

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44 Important Marketing Productivity Statistics

Zoominfo

ADI also found that automation receives plenty of positive sentiment online, with saving time (30%) and big data analysis (25%) cited most frequently ( source ). Here’s what you need to know: 1 in 10 blog posts are compounding, meaning organic search increases their traffic over time ( source ).

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How to avoid send anxiety

DotDigital

Whether it’s sending an email out to your database, posting on social media, or publishing a blog… the fear that you’ve not noticed a mistake is real – and surprisingly common. Remember your customers are humans too and no one’s going to get mad or never shop with you because a link is missing.

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What is data hygiene and how can it help with identity resolution?

Liveintent

Data hygiene is a critical component of any successful business. People and businesses across the globe are generating more and more data daily. And, with more data comes a greater responsibility to properly verify, connect, audit, cleanse, and qualify that data for use. That’s where data hygiene comes in.

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The Definitive Guide to Market Intelligence

Zoominfo

Regardless, today’s blog post is for you– keep reading to learn everything you need to know about market intelligence and how you can leverage it to grow your business. Market analyst reports: Market analysts often publish reports offering detailed assessments of specific markets or industries. What is market intelligence?

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LiveRamp New Partnership Roundup: DataXu, Allant, and QuickPivot

LiveRamp

Not only are we constantly adding new platform, data provider, and publishers to our people-based marketing network, but we’re always deepening and evolving existing relationships to bring you new people-based solutions. dataxu leverages data science to create insights that help connect marketers with the right audiences.

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The Monthly Intel: SalesIntel’s Mission and Vision

SalesIntel

Top Whitepaper of the Month: Data Purchasing Guide. Our Favorite Blogs. Data quality enables the marketers and sales reps to perform the most effective outreach, with targeted content, to the correct decision-makers that are ready to buy. We realize how important it is for our customers to have both accuracy and quantity.