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7 Secrets Every Tech Company Must Know to Skyrocket PPC Conversion Rate

Launch Marketing

Optimize for Mobile First Today, mobile-first isn’t just a trend—it’s a necessity. Utilize Long-Tail Keywords While generic keywords might have high search volumes, they are often overcrowded, vague and not optimized in PPC campaigns. Enter long-tail keywords. We’ve got you covered.

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The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

A powerful keyword tool that will display for any website (so you can track your own sites as well as competitors’) the top ranking keywords in both organic and paid search, along with organic rank, rank changes, and keyword volume trends. Showcase reviews: Kissmetrics, MarketingLand, Comms Axis, StoreYa Blog. 3) Wordtracker.

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How to do keyword research for SEO and beyond

Sprout Social

You would typically use keywords in your website copy, meta tags, product descriptions, blog posts , social posts, image alt text and more. Now that you have an idea of how important keywords can be, let’s find out how to do keyword research not just for SEO but also for social media posts, blogs and more. How to do keyword research.

Keywords 101
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Increase in Your Content Marketing Budget? 61+ Fresh Ideas From Experts

Content Marketing Institute

50,000: Invest in long-tail keyword paid search campaigns. Surfacing the most relevant content tailored to that particular user on our website, email, and social media advertising would go a long way to improving engagement. Do long-tail keyword paid search campaigns to find low CPC thought-leadership content.

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35 Content Marketing Tools To Drive Your Content Marketing Success

Marketing Insider Group

Quora is a fantastic online community for content marketers to use and find out what kinds of questions their target consumers are asking for blog inspiration. Twitter is another great tool to see which topics are trending and hashtags that are relevant to your industry and target audience. Hundreds of new images are added every week.

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Want More Traffic to Your Website? Try These 5 Tools & Tips

Hubspot

Get a bunch great tips on how to better market your website and blog. In a recent episode, we mentioned several essential tools and tips that people can use to improve their website and blog. After the event, attendees kept asking us to list out the tools we mentioned, so we decided to compile them all into the following blog post.

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The 10 Best Keyword Research Tools to Find the Right Keywords for SEO

Hubspot

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. The good news is that choosing the right long-tail keywords for your website pages is actually a fairly simple process -- one that's made all the more simple and quick when you use the right tools to perform your keyword research.

Keywords 101