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B2B Memes

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Time to Surf the Wave of the Personal Brand

B2B Memes

For the moment at least, editorial personal brands are growing more powerful primarily—or most obviously—in big media. Being an expert in your field is a requirement for a robust personal brand, but not the only one. That means blogging, using social media, and—you may shudder to think of it—promoting your brand.

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Nine Keys to a Robust Editorial Career in Social Media

B2B Memes

Your background may be in print, but you must stop thinking of yourself as a print person. If you aren’t yet comfortable with things like podcasting or screen captures or video blogs, you should start investigating them now. In a recent blog post , he noted a dramatic change in the source of his work. Be a brand.

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Managing Your Career in the Social Media Era: Sources

B2B Memes

Tomorrow’s companies will build empires based on the value that they deliver to their users and advertisers every day, not on their ability to finance and manage scarce bandwidth or expensive printing presses or exclusive distribution networks.”. Your latest tweet and comment on Facebook and most recent blog post? by Jeff Jarvis.

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Social Media and Ethics: An Interview with B2B Editor Maureen Alley

B2B Memes

Maureen Alley: Never tweet what you wouldn't say in person. One is BNA Tax Management editor and former ASBPE president Steven Roll, with whom I spoke last week (you can hear some of our conversation on his latest blog post ). Another is Maureen Alley, the editor of Cygnus’s Residential Design + Build (RD+B) magazine.

Ethics 100
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Will the Web Have A Past?

B2B Memes

A while back, I spent a few idle hours trying to explore the archives of Jeff Jarvis’s BuzzMachine blog, in search of some legendary Dell Hell and early insights from the master. As Laporte put it, and Carr quoted sympathetically, “I should have been posting [on his blog] all along. But can even blogs reliably preserve the past?

Paper 100
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Start-Up Briefing Media Ltd. Blends Old with New

B2B Memes

Hundreds of hours of work goes into building our content sets to ensure that the very best information is sorted and categorized. Will that person typically create content as well, or just curate and commission it? Is there a significant element of personalization or social input in the technology? Not at this moment.

Media 100