Writing on the Web

FEBRUARY 4, 2016

A Note from Patsi: This week’s guest post is about SEO and content marketing and it’s really important. Your blog needs good Search Engine Optimization , or SEO. If you inquire from any SEO company, they will tell you that nowadays, it is all about content marketing. Content marketing fulfills SEO’s demands.

SEO 100

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Writing on the Web

DECEMBER 12, 2012

The content must be relevant, new and, of course, SEO “friendly.” The “SEO Friendly” site: For good SEO results , each page needs to be both keyword-rich and current. Why bother with SEO: We see a lot of smart professionals who focus on their expertise and the needs of the customers for quality information.

SEO 100

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Writing on the Web

DECEMBER 31, 2014

Generate new business from current clients: There are effective ways to use your blog or website to engage your clients, generate more traffic and encourage referrals and repeat business. This builds a marketing database of people interested enough to leave their email with you.

Business Blogging 100

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Writing on the Web

JUNE 25, 2014

Generate new business from current clients: There are effective ways to use your blog or website to engage your clients, generate more traffic and encourage referrals and repeat business. One of the side-effects of these changes has been the fact that many low-cost SEO tactics have lost their effectiveness and power.

Marketing Websites 100

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Writing on the Web

APRIL 27, 2016

This is the fifth element in the CAST system for effective blog content : C ontent (compelling). Are you using SEO tools? I’m not an expert in blog analytics software and systems, but I know it’s important to understand what gets the best results and invest your time accordingly. A ssets (free). S ocial Media. What do you think?

Business Blogging 100

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Writing on the Web

NOVEMBER 28, 2012

There are some instances when written posts are far more effective than an infographic. If you’re trying to tell a story in some way or another, the written word is more effective. The very best infographics are attractive as well as useful; boxes and lines everywhere can make things look far too complicated.

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Writing on the Web

NOVEMBER 23, 2010

HootSuite also keeps track of all of the keywords that you have been focusing on so that you can manage the SEO end of your social media campaign more effectively. She most recently wrote about the best colleges online. Louise Baker ranks online degrees for Zen College Life. Blog this on Blogger. Share this on del.icio.us.

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Twitter Enterprise Management Content Marketing Marketing Management 100