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The Secrets to Highly Effective Pharma Advisory Boards

SpotMe Blog

But with KOLs’ hectic schedules, medical affairs teams are struggling to get them to participate and collaborate in a consistent and timely manner. The result? Fewer, slow, infrequent, and less valuable insights to act upon. That’s where an always-on medical advisory board platform can help. For virtual or async boards, you can have a few more.

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Maximizing ROI: 9 Great Ways to Leverage PPC for SaaS Companies in 2023

Single Grain

Your innovative tool stands to serve a pocket of your industry, and you need to figure out how to put it in front of people. There are a variety of marketing methods you can employ to promote your SaaS product , but today, we’re going to hone in on one in particular: PPC for SaaS. Without further ado, let’s dive in!

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The Cookie Countdown – 5 Alternative Strategies You Should Be Using Now

Porch Group Media

Challenges such as audience reach, pricing, privacy and targeting inaccuracy were cited as barriers to digital ad success. Digital cookies were first invented in 1994 by Lou Montulli and John Giannandrea, who were employees of Netscape Communications. They quickly became adopted by the ad technology market. 1) First-Party Data.

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The Ultimate Guide to Freelancing

Hubspot

After three years of teaching high school and realizing that it just wasn't going to be for me long-term, I decided to walk away. According to an UpWork study , the biggest drivers to freelance are flexibility, freedom, and earning potential, and the biggest barriers are income predictability, finding work, and benefits.

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The Ultimate Guide to Video Marketing

Hubspot

According to a recent HubSpot Research report , four of the top six channels on which global consumers watch video are social channels. In addition, a Facebook executive recently predicted that the platform will be all video in less than five years. Why is this important? Well, if you aren’t creating video, you’re likely falling behind.

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Towards a Theory of Digital Literacy: Three Scenarios for the Next Steps

Buzz Marketing for Technology

Towards a Theory of Digital Literacy: Three Scenarios for the Next Steps. Aharon Aviram [ roniav@bgu.ac.il ], Center of Futurism in Education, Ben-Gurion University, Israel. [ [link] ]. Yoram Eshet-Alkalai [ yorames@openu.ac.il ]. Chais Research Center for the Integration of Technology in Education, The Open University, Israel. [ [link] ].

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How to Get More Responses From Your Cold Emails

Single Grain

No other platform has conditioned us to expect messages from complete strangers and actually respond as well. They’re the people who know that email delivers the highest ROI for marketers – even higher than social, paid search and affiliate marketing: They know that with email marketing : For every $1 spent, email generates $32 in ROI.

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