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Content Marketing Strategy; How you need both an SEO and a lead generation/landing page plan.

NuSpark Consulting

Landing pages (or microsites) are created specifically to briefly promote your solution, and provide valuable content worth downloading or registering because it contributes to solving a business problem. More and more you see ads that promote the content assets available on a landing page. Banner ads/enewsletter sponsorships.

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Content Marketing Strategy; How you need both an SEO and a lead generation/landing page plan.

NuSpark Consulting

Landing pages (or microsites) are created specifically to briefly promote your solution, and provide valuable content worth downloading or registering because it contributes to solving a business problem. More and more you see ads that promote the content assets available on a landing page. Banner ads/enewsletter sponsorships.

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Premium Brand Sells for Media Companies on RebelMouse

RebelMouse

Introduction Media companies are increasingly finding additional and impactful revenue by providing creative services to advertisers instead of only selling their audiences through banner ads. PAPER Magazine leveraged this feature last year and snagged impressive engagement.

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Premium Brand Sells for Media Companies on RebelMouse

RebelMouse

Introduction Media companies are increasingly finding additional and impactful revenue by providing creative services to advertisers instead of only selling their audiences through banner ads. PAPER Magazine leveraged this feature last year and snagged impressive engagement.

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B2B Pay Per Click Advertising

LeadSloth

For B2B keyword and ad testing, we tread with a bit more caution. Jep: How would you describe the unique benefits of Paid Search in the entire spectrum of options that B2B marketing managers have to promote their products (such as banner ads, list rentals, telemarketing, etc.)? Terry: Trials, then webinars, then white papers.

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How to Write a Strategic Marketing Plan

WebMarketCentral

That ought to get you started!

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Top 10 B2C Marketing Tactics to Use in B2B

SnapApp

The average person sees around 1,700 banner ads per month. It began with a fleet of custom-engineered pizza delivery cars, but it was the interactive microsite that brought the campaign to the masses. Chanel did this with their Inside Chanel microsite. This explainer video from Dropbox Paper is another great example.

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