Webbiquity

MARCH 28, 2011

B2B products and services don’t generally make the same kind of emotional connection with buyers that consumer brands do, and tactics that work for b2c marketers (e.g. 85% of B2B buyers say they want B2B vendors to engage and interact with them online. • 50% of LinkedIn users are business decision makers. •

Social Media 100

Social Media Vendors Media B2B 100

Webbiquity

OCTOBER 16, 2012

Social media accounts for only 16% of customer engagement today, but is expected to increase to 57%—the second-most used channel, behind only face to face interaction—within five years. and LinkedIn is the “oldest” network, with 79% of users age 35 and older. Social Media Stats and Demographics. Marketing Pilgrim ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

FEBRUARY 10, 2015

How does B2B social media marketing differ in effectiveness from B2C use? Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter.

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Webbiquity

DECEMBER 16, 2014

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. Metrics to Measure YouTube Marketing by distilled.

Social Media 100

Social Media Social Marketing Work Management Media 100

Webbiquity

JUNE 14, 2011

B2C use of QR codes is about selling, B2B use is about branding: provide the visitor with some kind of value (e.g. Don’t overlook the value of native searches on LinkedIn, Twitter, YouTube and Technorati. . • Link to a smartphone-friendly destination (e.g. NOT just to a standard web page or to a high-definition video).

DemandBase 100

DemandBase Eloqua Marketing Automation Services Work Management 100

Webbiquity

FEBRUARY 7, 2011

Dan Neely discusses which social networking sites get the most attention from marketers (Facebook, Twitter, LinkedIn, no surprises there), how marketers can best use social media for branding and business development, and concerns about the use of social media in brand planning. 4 Ways to Find Legal Music for Your YouTube Videos by Mashable.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. 58% of consumers follow brands on social media.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Webbiquity

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Also noted: • One in four Americans watches a YouTube video every day. • Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter. How are marketers measuring social media success?

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

JANUARY 10, 2011

And though a website used primarily by young people to post embarrassing pictures of themselves and by older people to share cute pictures of their progeny would seem an odd venue for selling after-shave or enterprise software, both b2c and b2b marketers have embraced the platform in droves simply due to its incredible scale and reach.

Stats 100

Stats Facebook Best Practices Privacy Policies 100

Webbiquity

OCTOBER 5, 2010

Secrets of Twitter Hashtags (For Those Still Unsure) by Interactive Insights Group. Social media rock star Chris Brogan offers 50 tips for interaction, technical considerations, business, integration, and off-Twitter activities (e.g., “Think of Twitter as a guidance system to what you think is interesting. Share this on LinkedIn.

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

APRIL 27, 2021

LinkedIn was launched in 2003 and had reached one million users by August 2004. YouTube got started in 2005. Shindig (2009) turned virtual event attendees into participants with the ability to network freely using video chat, and interact directly with presenters “on stage.” Social Media Marketing Becomes a Thing.

Social Media 360

Social Media Social Marketing B2B Marketing Media 360

Webbiquity

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. Social Media Revolution by YouTube. More than 1.5

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

JANUARY 24, 2012

Chris Tompkins supplies 10 methods to help “promote your social media profiles OUTSIDE of logging in to Facebook, LinkedIn and Twitter,” such as adding your social media profiles to company email signatures, business cards, advertising and all marketing collateral. 10 Ways to Make it Happen by The Social Media Chef.

Social Media 100

Social Media Tips Media Best Practices 100

Webbiquity

MARCH 6, 2012

And while its primary marketing value is on the B2C side, more than a third of B2B marketers also rate it as their most active social network. Use keywords, interact with fans, and engage with groups. Brian Carter identifies seven common mistakes made by businesses on Facebook and how to correct them. ” The solution?

Facebook 100

Facebook Tips Paid Search Agency Best Practices 100

Webbiquity

JUNE 6, 2011

Dan’s LinkedIn Profile | Dan’s Tweets – On May 12, 2011 Dan tweeted this: @CarlRWarner @ckburgess I am officially an Army Medical Captain! He is an industry expert in the areas of SEO, interactive and digital technologies and author of Search Engine Marketing and several more books. Danny Brown – @DannyBrown.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Webbiquity

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Among the findings: “Three-quarters of all executives said they watched work-related videos on business websites at least once a week, and more than half did the same on YouTube.”

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100