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Marketing and Web Security: How Marketers Can Mitigate Risk

Adobe Experience Cloud Blog

The more reliable your site, the more your visitors trust you can keep their information secure and the greater their trust in your brand—and your marketing. The talent gap is so large that Gartner predicts by 2020, “60% of digital businesses will suffer major service failures due to the inability of IT security teams to manage digital risk.”

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6 Red Flags to Avoid When Purchasing Lead Management Software

LeanData

When purchasing lead management software, you’re typically looking to eliminate pain points like lead leakage, unmanageable Apex code, unwieldy CSV spreadsheets, manual triage, poor handoffs between Sales, Marketing, and Customer Success departments, and sometimes, an entirely broken sales process.

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10 Best Website Builders For Small Businesses Compared

Optinmonster

Using a free website platform for small businesses usually means: You can’t use your domain. HubSpot Website Builder : Best for Marketing Automation. Google Analytics. One way to solve this is with managed WordPress hosting. Your website has ads you can’t control. eCommerce Stores. Online Courses.

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eCommerce Store Migration To Shopify: A Step By Step Guide

Huptech Web

As the market evolves and new technologies are introduced, businesses constantly look for ways to improve their online presence and reach new customers. On the other hand, if you’re using a proprietary platform, you may be locked into their services and unable to switch to another platform without losing your data.

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Creating brand awareness

Ontraport

Business owners and marketers come to us from a wide range of industries and with a diverse set of business skills. You’re well aware of the value your offering brings to the market, and you assume that your potential customers are too. The idea of gaining customers sounds pretty straightforward. Or, they don’t need it yet.

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10 Best WordPress Email Plugins You Must Try

Optinmonster

However, finding the right tools to streamline your email marketing efforts can be a challenging task. In this article, we’ve hand-picked the top WordPress email plugins (both free and paid) for anyone looking to enhance their email marketing strategy. OptinMonster OptinMonster is hands down the #1 email marketing plugin for WordPress.

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How to Get More Blog Followers: 14 Proven Ways to Increase your Readers

Optinmonster

You can lock in-demand content and make it accessible only to subscribers or members. You simply have to set up an inline form that asks people to sign up and then enable content locking to hide the content that follows it. A blog can increase traffic to your site and help convert visitors into customers and subscribers.