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Two Database Marketing Principles to Increase Email Marketing ROI

Webbiquity

Maybe clients who never converted before are looking for more information – what kind of educational articles, videos, or case studies could they gain value from? Do you think that the strategies above would do better than “random emails to the database when we feel like or it think it will be a good idea”?

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Turn Your Blog into a Lead Generating Machine

PureB2B

But if there’s one thing we’ve yet to find a machine able to do properly, it’s crafting a compelling blog post. It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Suffice it to say, blogging is best done the old fashioned way. Worst case scenario?

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How to Calculate the ROI on Your B2B Data Investment

SalesIntel

When you are making this calculation, there are a lot of values that are easy to forget in calculating the financial value gained, according to a Harvard Business Review article. When examining B2B marketing strategies, it is important to use ROI to gauge the best choices. Database marketing. Tools that Calculate ROI.

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How to Turn Your Blog into a Lead Generating Machine

PureB2B

But if there’s one thing we’ve yet to find a machine able to do properly, it’s crafting a compelling blog post. It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Suffice it to say, blogging is best done the old fashioned way. Boost Your SEO.

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5 Trends that Will Define the Future of Marketing Automation

Adobe Experience Cloud Blog

The evolution of marketing automation has had a profound influence on marketers and buyers alike. From the days of spray-and-pray email marketing and complicated database marketing, the technology and expertise of marketers have truly elevated marketing automation as a practice.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

That’s the old-school marketing to which I think you refer — and another article we need to write. Andy Holeman Piece serves as a great reminder of what we as marketers should be doing. Thanks for the insightful blog post. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 7 Surprising Statistics About Twitter in America Why Influence Mining is the Next Gold Rush Is Twitter for Business Even Worth the Trouble? link] Christopher Smith Great article.