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Digital Marketing Trends: 11 Must-Follow Marketing Trends In 2022

seo.co

According to Forrester , in 2021, the customer service interactions via digital avenues are projected to increase by 40%. Forrester also anticipates that, on average, the digital brand channels numbers will surge from 8 to 11. Here are some of the must-follow digital marketing trends to look out for in 2022: Conversational Marketing.

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11 Must-Follow Digital Marketing Trends In 2021

seo.co

According to Forrester , in 2021, the customer service interactions via digital avenues are projected to increase by 40%. Here are some of the must-follow digital marketing trends to look out for in 2021: Conversational Marketing. Video marketing is one of the most effective ways to inform customers about your products and services.

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11 Ways to Jumpstart Your Instagram Branding

Sprout Social

In fact, eMarketer discovered less than 50% of brands are actively on Instagram. Additional data from eMarketer showed 35% of social media users trust brands and are influenced by retailers. Instagram is the perfect place to showcase your branding, creativeness and visual aspect of your product or service.

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CMOs: Wield Powers of Influence to Gain a Seat at the Executive Table

ViewPoint

In this age of the empowered buyer, successful organizations are the ones that shift from being product and company focused to organizing around prospect and buyer concerns and perspectives. The key is to unearth trends and anomalies and make the necessary adjustments, while also tying marketing activities to revenues generated.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. We’ve sorted these statistics into clear, relevant categories, capturing the essence of digital marketing and consumer trends. Voicebot) Marketing Analytics Stats Only 1.9% of global web traffic.

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The Impact of Mobile on B2B Customers

TrustRadius Marketing

This widespread adoption of mobile naturally has implications for the way we search for products and services in our professional lives. A recent study on the buying habits of millennials in the US found that 73% of them drive product and service purchasing decisions. It also affects how B2B marketers can reach buyers.

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ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

We also ask for their suggestions on recommended reading resources to keep abreast with latest trends in their industry. Forrester Blog for Interactive Marketing Professionals. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Recommended Resources from B2B Marketing Experts. Ardath Albee's Tip.

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