RebelMouse

JULY 13, 2018

The announcements come hot on the heels of Google's rebranding of AdWords and DoubleClick products. The extra attention on marketers from Google comes at a time when many publishers and brands have grown weary of social platforms like Facebook, Twitter, and Instagram. What It Means: This is an exciting update from Google.

Work Management 52

Work Management Marketing AI Paid Search Agency Google 52

Hubspot

NOVEMBER 30, 2011

It looks like the marketer's cry for more data has reached YouTube's ears, and not too long after Facebook beefed up its analytics with new features for Facebook Insights. Here are the four latest features YouTube Analytics will tack on to the almost-defunked Insights. New Dashboard Overview. More Detailed Reports.

Youtube 28

Youtube Analytics Doubleclick Adsense 28

readwrite

APRIL 7, 2010

There’s also DoubleClick integration for those who use it. With mDialog, advertisers can get almost creepily specific, similar to the way Facebook ads seem to know far too much about you. HTML5 Video vs. Flash: Ads and Analytics Needed. That last feature is incredibly easy-to-use thanks to an integrated Google map.

Paid Search Agency 40

Paid Search Agency Work Management Video Marketing Service 40

Litmus

OCTOBER 18, 2023

Mainly impacts ad platforms Well, right now it looks like the primary target is ad platforms like Google and Facebook ads. If you’ve ever clicked down an ad rabbit hole for the latest in cute winter hats for your cat and ended up with a really long URL even long after you’ve left Facebook… Link tracking is why. That’s right.

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Privacy Protection Marketing Analytics Tools Doubleclick Privacy 103

Hubspot

JULY 10, 2019

As William Stentz, Director of Marketing Analytics at Carmichael Lynch, reminds us , "Good key performance indicators are simple, timely, critical to the success of a project, and not financial in nature. DoubleClick Ad Tracking. Facebook Ad Tracking. Facebook's ad tracking pixel is one of the more common methods.

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Doubleclick Paid Search Agency Ads Adsense 52

KoMarketing Associates

DECEMBER 20, 2018

Google AdWords became Googles Ads, while DoubleClick and Google Analytics 360 became a single brand called Google Marketing Platform. This article breaks down the top 5 trends for digital advertising on social media in 2018, with a focus on Facebook and chatbots specifically. Google gave a lot to talk about during 2018.

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Paid Content Top of Funnel Doubleclick Ideal Customer Profiles 121

QuanticMind

NOVEMBER 27, 2019

How to build an effective marketing attribution strategy to avoid dependence on Google, Facebook, or Amazon. Google Analytics is a free tool anyone can use to track different touchpoints in the customer journey and attribute them to sales. It integrates with Google Analytics, Google Ads, and DoubleClick Search.

Marketing Attribution 52

Marketing Attribution Enterprise Management Top of Funnel Work Management 52

Referral Rock

NOVEMBER 8, 2019

Increase conversions – DoubleClick determined that publishers whose sites loaded in 5 seconds or less earned twice as much revenue as sites that took up to 19 seconds to load. . According to the search engine giant, your site’s performance is essential because it will help you: .

Conversion 74

Conversion Marketing Websites Tips Doubleclick 74

The Lead Agency

MARCH 15, 2018

The cost of verifying, distributing and operating advertising networks such as the Google Display Ad Network and paid social media advertising like Facebook Ads can be expensive. As powerful as our digital measuring tools like Analytics are, the data can often be inaccurate due to fraudulent behaviour. High Administrative Costs.

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Advertising Agencies Advertisements Advertising Paid Search Agency 89

Martech Advisor

SEPTEMBER 19, 2019

Features such as transparency, interface, flexibility, and real-time analytics, are what you need to look for in an ideal platform. Some of the key DSP players are: DoubleClick Bid Manager. Let’s look at the top five ad networks: Google DoubleClick Ad Exchange. The World of Programmatic. Adobe Media Optimizer DSP.

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Advertising Agencies Advertisements Advertising Paid Search Agency 72