Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Valasys

FEBRUARY 28, 2020

As customers are delivered with tailored pieces of content right from the first touchpoint to the very last in their buying cycles, this provides them with phenomenal & seamless customer experience. Customer Experience Optimization (CXO) strategy has evolved as a key brand differentiator in the year 2020. billion in 2015 to $4.0

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Marketing Insider Group

AUGUST 30, 2019

A strategic marketing plan, which we’re talking about here, combines market research with a situation analysis of your brand. ABM doesn’t care about the thousands of followers you gained on Twitter. Make sure to allot resources for mobile app remarketing since research suggests that people tend to stop using apps after 30 days.

Resource Management 21

Resource Management Work Management CMS Development Marketing Management 21

Tomorrow People

SEPTEMBER 27, 2022

Some of the reasons for this are straightforward—like a lack of funding or market research. Without thorough planning and research, your strategic decisions will be less informed and your product launch will have slimmer chances of long-term success. Create a research brief. Start by creating a research brief.

Marketing Analytics Tools 156

Marketing Analytics Tools Startups Paid Content Sales Management 156

Tomorrow People

SEPTEMBER 27, 2022

Some of the reasons for this are straightforward—like a lack of funding or market research. Without thorough planning and research, your strategic decisions will be less informed and your product launch will have slimmer chances of long-term success. Create a research brief Start by creating a research brief.

Marketing Analytics Tools 156

Marketing Analytics Tools Startups Paid Content Sales Management 156

Sword and the Script | B2B

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Marketing AI 124

Marketing AI Paid Content Work Management Marketing Management 124

Martech Advisor

FEBRUARY 28, 2020

The fully integrated customer data platform will enable PUMA to unify data from all consumer touchpoints and combine real-time interactions captured across digital channels, 100+ stores worldwide, and other offline touchpoints, which will drive more intelligent engagement. The Latest Research to Guide Your Marketing Strategies.

Marketing AI 73

Marketing AI Digital Asset Management Work Management Paid Search Agency 73

Sprout Social

MARCH 27, 2024

It involves actively tracking reviews on websites like Google, Yelp and TripAdvisor, as well as social media channels like Facebook, Instagram and X (formerly known as Twitter). Review management is the process of monitoring, responding to and using customer feedback across different online platforms.

Work Management 84

Work Management Marketing Management Brand Identity Branding 84

Sprout Social

JANUARY 30, 2020

Email remains one of the best channels for making frequent, one-on-one touchpoints with customers. As illustrated in his research regarding the best traffic sources for SaaS , consultant Mike Sonders notes that organic traffic accounts for the bulk of leads and traffic for top-tier SaaS companies (up to 68% total).

Webinar Metrics 100

Webinar Metrics Marketing Strategy Marketing & Strategy Planning 100

Martech Advisor

DECEMBER 24, 2019

Exceptional Customer Experience is what differentiates your brand from your competitors. Learn More: Customer Experience: A Key Brand Differentiator. Once you have a centralized customer data management and customer relationship management system in place, it isn’t tough to master customer journey mapping and analytics.

Ideal Customer Profiles 70

Ideal Customer Profiles Marketing AI Work Management Marketing Management 70

nDash

JUNE 13, 2022

In a separate survey conducted by Salsify , we can see that 54% of audiences research product quality, and 42% research customer service before making a buying decision. Crafting personalized content speaking directly to that audience (Research shows that 70% of audiences prefer shopping from personally relevant product pages.).

Top of Funnel 98

Top of Funnel Work Management Marketing Management Paid Search Agency 98

Hubspot

SEPTEMBER 1, 2016

Social media channels (Facebook, LinkedIn, Twitter, Instagram, etc.). The term ‘digital marketing’ doesn’t differentiate between push and pull marketing tactics (or what we might now refer to as ‘inbound’ and ‘outbound’ methods). Research reports. Here’s a quick rundown of some of the most common assets and tactics: Assets.

Paid Content 78

Paid Content Planning Paid Search Agency Mobile Advertising 78

Anteriad

APRIL 25, 2023

We’ve all been there—you’ve heard a new buzzword in a meeting or at an event and made a mental note to research what exactly it means later. Branding The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products. You’ve come to the right place.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

We’ve all been there—you’ve heard a new buzzword in a meeting or at an event and made a mental note to research what exactly it means later. Branding The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products. You’ve come to the right place.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. ClickUp boasts millions of users and over 200,000 teams at companies like Samsung, IBM, Twitter, Uber, and Ubisoft.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. ClickUp boasts millions of users and over 200,000 teams at companies like Samsung, IBM, Twitter, Uber, and Ubisoft.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. ClickUp boasts millions of users and over 200,000 teams at companies like Samsung, IBM, Twitter, Uber, and Ubisoft.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52