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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

HubSpot (#INBOUND2023) HubSpot is a leading B2B SaaS Customer Relationship Management (CRM) platform trusted by several agencies worldwide. Objective HubSpot’s latest influencer marketing campaign aimed to derive more registration and brand awareness for its INBOUND 2023 conference. Here we go!

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Account-Based Analytics: 8 Ways to Report Account-Based Marketing (ABM)

Valasys

This starts with Account-Based Analytics which encompasses executive level revenue reporting, omnichannel reporting & campaign analysis. Approaches towards Account-Based Analytics: The ABM funnel can be divided into two parts based on (a) Customer acquisition (new business) & (b) expansion (customer marketing).

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14 Steps to Hosting a Successful Webinar

Convince & Convert

For instance, we did a webinar about Google analytics. Rather than call it “Advanced Analytics,” we called it, “The Lies and Truths of Google Analytics.” Set up the webinar with your provider ( brightTALK , GoToWebinar , Adobe Connect , and WebEx are some of the favorites) and grab the registration link they provide.

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The Best Marketing Events Happening in 2022

Marketing Insider Group

Registration is free! At SMX events you’ll hear from experts about how to drive traffic and conversions through SEO, PPC/SEM, analytics, content marketing , CRO, technical SEO, and more. Registration is already open for 2022 , and you can still register separately for access to the complete 2021 program! SMX Series.

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Webinars: Your Ultimate Tool for Boosting Lead Generation

Optinmonster

This approach combines the educational and interactive nature of webinars with marketing objectives. If you look at Hubspot’s slides, they follow this pattern. Hubspot also keeps graphics clear and easy to understand. In the Hubspot presentation we’ve been looking at, the pitch is on slides 48 and 49 of a 55-slide presentation.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

SEMrush SEMrush is a comprehensive digital marketing toolkit widely used for SEO, PPC, content marketing, and social media analytics. Additionally, Moz Pro’s user-friendly interface and educational resources make it accessible for both SEO beginners and experts.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Creating educational videos to onboard new users (Wistia). Growth Hacking Examples.

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