Writing on the Web

FEBRUARY 26, 2011

For professionals who use online content to market their services, you need to keep an eye on your analytics , and continue to follow good advice for content marketing. Build a strong following on social networks and work hard to increase email sign-ups and newsletter subscribers. Post on Google Buzz. Blog this on Blogger.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Buzz Marketing for Technology

JULY 24, 2008

My Bookmarks Digg Del.icio.us Unfortunately, that kind of emotional persuasion isnt taught in business schools, and it doesnt come naturally to the technocrats who run things -- the engineers, scientists, lawyers, doctors, accountants, and managers who pride themselves on disciplined, analytical thinking. Newsletters / RSS Feed.

Companies 100

Companies Work Management Advertorials RSS 100

Convince & Convert

MARCH 4, 2010

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

MARCH 23, 2010

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. If you can successfully answer their question, perhaps something like “how do I maximize my blog’s effectiveness?&#

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Online Marketing Institute

JANUARY 4, 2011

Subscribe to SmartBrief newsletters, RSS feeds, and Google alerts in order to find ideas for new content (that’s how I found this blog!) Offer a premium paid newsletter for a low cost of $1.99. Comment on other blogs and news articles to show your thinking/expertise, but also link people back to your blog 39.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Webbiquity

FEBRUARY 21, 2011

Add Google Analytics to Emails and Gain B2B Lead Generation Intelligence by Industrial Marketing Today. Achinta Mitra provides step-by-step instructions for integrating Google Analytics with standard ESP email tracking, which produces much richer data to help optimize conversion rates. How to Grow Your Email Opt-In Subscriber List.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). Post on Google Buzz. Sarah Worsham ( @sazbean ). March 18, 2010. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100