Oktopost

JULY 13, 2023

Most of us made a couple personal accounts, updated our Facebook status a few times, and tweeted a few updates before, all of a sudden, everything changed. Despite the buzz going on for AI at the moment, companies will soon discover that users will always prefer the human touch over anything else. The downside?

Social Media 62

Social Media Marketing AI Work Management Tools 62

Valasys

DECEMBER 2, 2019

Therefore, we have compiled the ultimate list of resources for B2B marketers to help them with budget constraints, creative demands, channel decisions & most importantly, to attract, engage, target, convert, delight & retain – the ideal persona. B2B marketing is very different from marketing to individual customers.

Resources 59

Resources B2B Marketing Marketing Management Marketing Automation Services 59

Adobe Experience Cloud Blog

APRIL 10, 2018

per post on Facebook and 3.6% The benefit of this is that it’s much quicker than scrolling through hundreds of different timelines on Twitter, and then having to do the same on Facebook, Instagram, and so on. Different types of content work better depending on the channel. Use Google Analytics to confirm this.

Communities 133

Communities Work Management Social Networks Social Media 133

SnapApp

FEBRUARY 13, 2018

On the internet, this is synonymous with expanding your reach from just a website to multiple channels: SEO , email, social, PPC, and more. . Today, 72% of consumers say they would rather connect with brands and businesses across multiple channels. Multi-channel marketing. . . A channel could be a device, medium, or network.

Marketing & Strategy 63

Marketing & Strategy Marketing Strategy Examples Multi-Touch Attribution 63

Martech Advisor

MARCH 23, 2020

Therefore, generic/one-size-fits-all content won’t work if you are aiming for high conversions through your paid campaigns (or any channel or campaign for that matter). You should be able to integrate other tools from your martech stack, such as email marketing, CRM, marketing automation, and analytics platforms.

Landing Pages 59

Landing Pages Marketing Automation Services Digital Asset Management CMS Development 59

Adobe Experience Cloud Blog

FEBRUARY 8, 2016

Just because you’re finding prospects on LinkedIn, Facebook, and Twitter doesn’t mean they’ll seriously consider your products and services unless they’re directed to do so. A plethora of potential buyers interact every day on social channels, and the companies that are engaging them are drawing them to their websites.

Social Media 48

Social Media Traffic Media B2B Thought Leadership 48

Adobe Experience Cloud Blog

APRIL 23, 2012

Look for ways you can re-use and repurpose existing content across different channels and platforms, to maximize its reach and make it relevant at different stages in the buying cycle. Liveblog your attendance at industry events, giving insights into the buzz and hot topics being discussed. Updated your blog? Created a useful ebook?

Top of Funnel 48

Top of Funnel Sales Management Planning Content 48

B2B Marketing Zone Posts

DECEMBER 1, 2010

Facebook Insights. Google Analytics. Audience: Business Development Professionals, Marketing Managers, Channel Managers, Customer Service Professionals, Product Managers. Talks about how bloggers drive traffic to blogs (mostly Facebook and Twitter, not surprisingly, with LinkedIn being a distant third). It’s a lifestyle.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Adobe Experience Cloud Blog

APRIL 19, 2012

Not everybody likes the same content in the same channels. So why not make it available in both formats on two different channels? You look at your web analytics, and say “oh they like this”, “they don’t like that”, or “they can’t find something else”. The most buzzed about platform at the moment is Pinterest.

Paid Content 48

Paid Content Marketing & Strategy Marketing Strategy Content Marketing 48

SnapApp

DECEMBER 22, 2016

If you need more convincing, their blog has tons of information about marketing, how to use Facebook, the best ways to engage through email, and more. The Marketo blog provides a wealth of information spanning topics such as marketing automation, social media, lead nurturing, content marketing and much more. Copywriting. Social Media.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48

Vidyard

FEBRUARY 2, 2021

Distribution Channels Where Video Content is Used 2.3 Top Video Distribution Channels Based on Role 2.4 Video Analytics Trends 4.0.2 Companies Making Use of Different Levels of Video Analytics 5. Video Analytics Trends 4.0.2 Companies Making Use of Different Levels of Video Analytics 5. Video Analytics 1.

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

Vidyard

SEPTEMBER 14, 2021

Video Analytics Statistics 2.6 Facebook Video Statistics 3.2 The Sales Analytics Process 1.1 Step 3: Apply Sales Analytics Tools 1.3.1 Other Sales Analytics Tools 1.4 Top Sales YouTube Channels 3.1 Create Channels for Feedback 1.6 Create a Buzz 3.3 Video Analytics and Integrations 4.3

Marketing Budget 65

Marketing Budget Enterprise Management Work Management Marketing Management 65