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Onalytica B2B

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Interview with Brian Hansford

Onalytica B2B

Key Topics: B2B Marketing, Demand Generation, and Marketing Technology. I’m focused on helping B2B marketers improve revenue performance, communicate results with executive stakeholders throughout the organization, and use the data to help make strategic decisions. HOW DID YOU GET TO BECOME AN EXPERT IN B2B MARKETING.

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Interview with Andy Crestodina

Onalytica B2B

Key Topics: Content Strategy, Analytics, Search Optimization, Influencer Marketing. He’s written hundreds of articles on content marketing, search engine optimization, social media and Analytics. I’m also watching how AI combines with analytics. I predict that someday, Analytics and websites will combine.

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Interview with Jamil Ahmed

Onalytica B2B

Key Topics: International Business, Business Development, Business Intelligence, Marketing, Digital Marketing – Social Media Marketing, Personal Branding, SEO, Content Marketing & Analytics. Cindi Howson : Gartner VP Research, Business intelligence, data & analytics. WHAT WOULD BE THE BEST WAY FOR A BRAND TO CONTACT YOU?

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Interview with Tony Baer

Onalytica B2B

Key Topics: Big Data, Data Management, Databases, Advanced Analytics, AI. Bio: One of Ovum’s most visible analysts, Tony Baer is a recognized authority in extending data management practices, governance, and analytics to address Big Data. He has established two new research practices at Ovum.

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Interview with ?Andy Crestodina

Onalytica B2B

He’s written hundreds of articles on content marketing, search engine optimization, social media and Analytics. Almost immediately I realized that I needed to understand search and analytics or we’d never get results for our clients. I’ll give you three: Analytics. Jessica Best (email). Tom Bowen (Analytics).

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Interview with Moni Oloyede

Onalytica B2B

They were an early an adopter of martech practices such as lead nurturing, lead scoring and dynamic content. I am very passionate about data management, lead management, sales qualification processes and marketing analytics. WHAT WOULD BE THE BEST WAY FOR A BRAND TO CONTACT YOU? OUTSIDE OF MARTECH WHO ELSE INFLUENCES YOU ?

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Interview with Cory Munchbach

Onalytica B2B

Key Topics: Marketing Technology, Marketing Strategy, Startups, B2B Marketing, Women in Tech. Prior to joining BlueConic, Cory was an analyst on the customer insights practice at Forrester Research, covering the intersection of marketing strategy and technology and an expert in the marketing technology landscape.