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MarTech’s digital transformation experts to follow

Martech

Digital transformation can mean many things to marketers and organizations. It all depends on a business’s digital maturity and the strategic goals the transformation is intended to achieve. One thing is certain — digital transformation affects the entire organization. He hosts the CIO In The Know podcast.

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Blog: Looking Forward to 2022: Predictions for the New Year

Conversica

For Marketing and Sales teams, this means adopting a digital-first approach that emphasizes personalized interactions on the customer’s time. While digital-first interactions have been growing for years, digital transformation is necessary for survival in a post-COVID world.

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The Future of the Modern Revenue Engine: A Recap of OpsStars 2021

LeanData

The digital transformation of Sales is in full effect. Drew spoke as to how a $100,000 B2B investment should be as easy and as simple as a $100 B2C spend on Amazon. The pandemic has pushed us all to the “next normal,” and the climate will continue to be unpredictable, but also transformative and innovative. . How hybrid?

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E-commerce costs: How to calculate the TCO of your e-commerce project

Sana Commerce

E-commerce costs often get brought up early during conversations about digital transformation , and for good reason. Research by Forrester indicates as much as 43% of businesses underestimate the total cost of their e-commerce platform. IT leaders aren’t having their requirements met. Do you feel the same? View all resources.

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E-commerce costs: How to calculate the TCO of your e-commerce project

Sana Commerce

E-commerce costs often get brought up early during conversations about digital transformation , and for good reason. Research by Forrester indicates as much as 43% of businesses underestimate the total cost of their e-commerce platform. IT leaders aren’t having their requirements met. Do you feel the same? View all resources.

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Build a Better B2B e-Commerce Experience

The Mx Group

Digital transformation is an unstoppable force across a wide range of industries. And in the range of industries we work with, B2B e-commerce is one of the most impactful aspects of digital transformation. Forrester estimates the U.S. B2B e-commerce market could reach $1.1 B2B e-Commerce Solutions.

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Building a Better B2B e-Commerce Experience

The Mx Group

Digital transformation is an unstoppable force across a wide range of industries. And in the range of industries we work with, B2B e-commerce is one of the most impactful aspects of digital transformation. Forrester estimates the U.S. Don’t fall into the trap of treating your e-commerce site like an Amazon clone.