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Blog: Looking Forward to 2022: Predictions for the New Year

Conversica

For Marketing and Sales teams, this means adopting a digital-first approach that emphasizes personalized interactions on the customer’s time. While digital-first interactions have been growing for years, digital transformation is necessary for survival in a post-COVID world. Are you ready to face the new year?

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Marketing Influencers: Our 2019 Top 30

Exo B2B

With great enthusiasm, we’ve scouted blogs on B2C and B2B marketing sites. We’ve already written two blogs on the subject to try to define the profile of these funny little “bugs”. Tamara is also ranked in the Top 25 AI/Machine Language influencers , a Top 50 Blockchain Influencer , and Top 50 Digital Transformation Influencer.

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Marketing influencers: our 2018 Top 30

Exo B2B

In March 2017, we did the same thing and the blog post was very successful. So, with much enthusiasm, we skimmed through blogs, B2C and B2B marketing sites. We already wrote a blog post on the subject to try and define what are these special creatures we call Influencers. Active blog and other publications.

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E-commerce costs: How to calculate the TCO of your e-commerce project

Sana Commerce

E-commerce costs often get brought up early during conversations about digital transformation , and for good reason. Research by Forrester indicates as much as 43% of businesses underestimate the total cost of their e-commerce platform. IT leaders aren’t having their requirements met. Do you feel the same? View all resources.

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E-commerce costs: How to calculate the TCO of your e-commerce project

Sana Commerce

E-commerce costs often get brought up early during conversations about digital transformation , and for good reason. Research by Forrester indicates as much as 43% of businesses underestimate the total cost of their e-commerce platform. IT leaders aren’t having their requirements met. Do you feel the same? View all resources.

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Summit or Bust: 5 Reasons You Can’t Miss Marketing Nation Summit

Adobe Experience Cloud Blog

Here are a few that I’m particularly excited about: Embrace Customer-Centric Measurement To Optimize Business Performance— Rusty Warner, Principal Analyst, Forrester. They’ll explain how digital transformation is core to being able to deliver meaningful experiences that feel real and human and are built on trust.

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Scaling every stage of your ABM Program with Insight

Business Brainz

As the B2B landscape is changing drastically over the years, buyers are in a constant search for personalized experiences as they’ve been accustomed to platforms like Netflix and Amazon in their everyday life. You can also have a look at one of our earlier blogs “ What To Research About Your Must-Win ABM Accounts ” to learn more.