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The Fight for the Future of Influencer Analytics

Convince & Convert

The first forays into trying to account for offline influence, using Wikipedia pages and mentions as an important signal (since they are harder to fake and game than most social media). So if a company is evaluating me as a potential outreach target, shouldn’t they want to work with me only on Twitter and Facebook?

Analytics 140
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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

We are aggregating vast amounts of data, and in our integration with Facebook for example, we don’t open up everything we get because some of it just isn’t relevant. JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? If it is, we’ll include it in Viral Heat.

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Restaurant Local SEO: The Google Characteristics of America’s Top-Ranked Eateries

Moz

Zagat — Founded in 1979, Zagat began as a vehicle for aggregating diner reviews. Once you’ve established a range of DA/PA for a local SERP you are trying to move a client up into, your best bet for making improvements will include improving content so that it earns links and powering up your outreach for local links and linktations.

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What Is Enterprise SEO? (Definition, Examples & Tools!)

Single Grain

An enterprise SEO plan includes on-page optimization and high-quality content creation coupled with a highly targeted strategic outreach. But there are third-party review sites, Wikipedia pages and news articles that you don’t control. Another way to acquire backlinks is cold outreach. Branded searches return a mix of results.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. The 4 B’s of Buyer Experience Innovation (2nd Rendition) - Buyer Persona Insights , September 22, 2010 Image via Wikipedia. Tweet This!