Sprout Social

JANUARY 27, 2021

This report aggregates data from all view sources to create a comprehensive breakdown of viewer retention. On the flip side, you might spot a correlation between videos with lower retention. Sharing is obviously a key component of promotion, especially if you’re publishing content such as product-centric videos or breaking news.

Youtube 139

Youtube Analytics Video Marketing Optimization 139

Terminus

JUNE 30, 2020

Three key metrics to look at when measuring your advertising performance are your click-through rate (CTR), cost per mille (CPM), and cost per click (CPC). . These are important things to keep in mind as you run your account-based advertising strategy. But that’s not all!

Account Based Marketing 26

Account Based Marketing Budget Programs ABM Sales Management 26

QuanticMind

JUNE 14, 2017

On the topic of Google’s constant promotion of machine learning and automated solutions, Dischler offers that these innovations from Google are being used “everywhere, from automated bidding, targeting, broad match and close match.” This is why audience segmentation is exceptionally important on Facebook.

Paid Search Agency 40

Paid Search Agency PPC Optimization Marketing AI 40

LeadSquared

APRIL 5, 2016

Can you explain in detail about Google Sponsored Promotion (GSP)? GSP is a unique ad type that shows up only in personal Gmail boxes (it does not show in Google business apps email boxes) in the promotions tab. The CPCs can be artificially higher in keyword planner but you might be able to get off at a lower cost.

Adwords 52

Adwords FAQ Paid Content Webinar Metrics 52