Remove agency first-mover integrations
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30 Email Marketing Statistics to Inform Your Mover Marketing Strategy

Porch Group Media

Like texting and social media, email is an integral part of modern-day communication. How Brands are Using Email as Part of Their Mover Marketing Programs. When it comes to mover marketing, email is a digital channel brands cannot afford to forego. Why Market to Movers? The 2022 Marketer’s Perspective on Mover Marketing.

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Vistar Media integrates audio OOH to reach in-store shoppers programmatically

Martech

Today, digital out-of-home technology provider Vistar Media announced the extension of its OpenRTB integrations to include programmatic access to audio out-of-home inventory. On the demand side, omnichannel DSP The Trade Desk becomes the first mover in providing audio OOH to advertisers and agencies.

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Top 7 Challenges of Mover Marketing & How to Overcome Them

Porch Group Media

New research from V12 and Ascend2’s The Marketers Perspective on Mover Marketing report finds that mover marketing programs have a significant impact on the overall success of marketing performance, providing tremendous boosts in acquisition and retention initiatives. Solutions to the Top 7 Challenges of Mover Marketing.

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5 Key Advantages MoverTech Provides Your Mover Marketing Campaign

Porch Group Media

For years, mover marketing has been stagnant – few insights into pre-move indicators, stale direct mail campaigns, and a limited understanding of the mover audience. Mover marketing needed a complete overhaul to successfully reach the $170 billion mover audience. Benefits MoverTech Provides Your Mover Marketing Campaign.

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The MRI principle: Why it’s beneficial for martech practitioners

Martech

Marketing technology practitioners definitely have a need for this principle as they’re movers and shakers who are always affecting their colleagues. Our jobs are focused on technology: enabling systems users, selecting and operating superb platforms, optimizing integrations, saving money and delivering quality leads.

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The evolving B2B customer journey: Thursday’s Daily Brief

Martech

First, scenarios can help you clarify architectures…Where should personalization reside in your omnichannel martech stack? Vistar Media integrates audio OOH to reach in-store shoppers programmatically. On the demand side, omnichannel DSP The Trade Desk becomes the first mover in providing audio OOH to advertisers and agencies.

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How Will IPG’s Purchase of Acxiom Affect Marketers?

Porch Group Media

billion consumers, is expected to play a pivotal role in transforming IPG’s data-driven marketing and first-party data capabilities. Some agencies have even said the lack of third party data for targeting will take things back to “the stone age”. The acquisition of Acxiom, which supplies data on 2.2