Biznology

NOVEMBER 23, 2016

On the flip side, consumer marketers can use the capability to broaden the profile of their targets—where they work, their titles, schools attended, past employers, their LinkedIn URL, and maybe even their business email address—all kinds of data points that provide additional insight and access. And the response shot up.

Work Management 80

Work Management Ideal Customer Profiles Adwords Touchpoints 80

Biznology

OCTOBER 1, 2013

Start with the keyword phrase fed into Google, Bing, and Yahoo! Instead of “Chris Abraham” coming up with my web site , my Twitter / LinkedIn / Facebook profile, or my Huffington Post articles , it goes much further. Are you using updated keywords for your business? Also,org,net,us, etc. Without quotes or anything.

Work Management 80

Work Management Adwords Paid Search Agency Marketing Management 80

Biznology

SEPTEMBER 17, 2013

What descriptors, what keywords, what phrases? Look online at people in your space — your competitors as well as who you’d like to become – and shamelessly explore their HTML source code and steal their meta keywords and the language they use. Not even Bing Keyword Research will allow you to get outside yourself.

Keywords 80

Keywords Work Management Google Ideal Customer Profiles 80

Biznology

NOVEMBER 10, 2015

Just a cursory search of Google’s Adwords Keyword Planner shows me that my own site, Gerr.is , shows how out of touch I am. After three chapters, I am both excited and delighted by both how much I have learned and how much I already knew. The Language of Business is Moving Faster Than You Are.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

Biznology

JANUARY 26, 2011

Andrew is the long-time editor of the Traffick blog and the author of Winning Results with Google AdWords. AG: The studies compare apples and oranges when they speculate about keyword prices and performance, because different keyword match types perform differently for advertisers. and other changes in that world, stay tuned.

Paid Search Agency 80

Paid Search Agency Paid Content Mobile Advertising Cost Per Click 80

Biznology

DECEMBER 14, 2010

Look at how you use LinkedIn. Make sure any pages you have on social and review sites like Facebook, Twitter, Yelp, and LinkedIn show accurate, up-to-date, and, where possible, brand-relevant information. And Google's AdWords is likely the most famous cost-per-click (CPC) service out there. Selling business-to-business?

Cost Per Thousand 80

Cost Per Thousand Cost per Acquisition Cost Per Click Google 80

Biznology

JUNE 21, 2016

It’s not just writing and floating press releases, it’s getting on the phone, on the street, into LinkedIn InMail and across social channels, and then onto email. As I said before, public relations isn’t all oaky Chardonnay parties, it’s earned media sales.

Demand 145

Demand Media Blogger Public Relations 145