contingency 
Hubspot
JANUARY 26, 2017
This approach ensures that your traffic numbers aren’t entirely contingent on people directly searching for your brand name. Use keyword research tools such as Google AdWords and HubSpot's Keywords App to determine the long-tail, conversational keywords your audience is searching for. 2) Evolve your keyword targeting strategy.
WebMarketCentral
JULY 22, 2008
On some small company websites, between organic search and AdWords, Google can drive 70% or more of total traffic. If they are running an AdWords campaign, Google knows which keywords the company thinks are important and how highly the company values each term (through its bids) as well as which keywords are really effective.
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Hubspot
AUGUST 9, 2018
15 agencies that excel in social media marketing (The Manifest). Growth marketers work with a variety of media and teams, including but not limited to SEO and SEM, social media, PR, and email. Social Media Marketer. Social media marketers make between $33,000 and $78,000, with the median salary being $50,000.
PureB2B
OCTOBER 8, 2020
Social media is effective for B2B lead generation as 72% of Internet users use it. Social media channels were the 3rd leading source of web visits for businesses. Social media is a proven marketing strategy for generating leads and building relationships. Another social media channel to consider is Twitter. Source: CMI ).
PureB2B
OCTOBER 8, 2020
Social media is effective for B2B lead generation as 72% of Internet users use it. Social media channels were the 3rd leading source of web visits for businesses. Social media is a proven marketing strategy for generating leads and building relationships. Another social media channel to consider is Twitter. Source: CMI ).
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