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Why Social Media Really Matters

Customer Experience Matrix

Social media is the latest stage in this evolution. One was the disparity between the time people spend on online activities (20% to 30% of total media time) and the share of advertising expenditures spent online (10% to 15%). Thus, social media present a major threat to search advertising revenues.

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Your competitors are doing SEO

Biznology

Finally, every consultant is harping on the importance of social signals in the form of an engaged and engaging social media campaign (and site integration) as well. In the past, the combined authority of each page of each site would be its Google PageRank. How many engaged Likes, followers, pinners, and subscribers do you have?

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Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

Kissing Cousins: Search and Social Media. Thus, in addition to thousands of other improvements to the ranking mechanism, Google devised its PageRank formula that uses the number, type, and reputation of other Pages that link to your own as a major ranking factor. SEOMOZ SEO Ranking Factors.

Google 166
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Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

Kissing Cousins: Search and Social Media. Thus, in addition to thousands of other improvements to the ranking mechanism, Google devised its PageRank formula that uses the number, type, and reputation of other Pages that link to your own as a major ranking factor. SEOMOZ SEO Ranking Factors.

Google 149
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Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

Kissing Cousins: Search and Social Media. Thus, in addition to thousands of other improvements to the ranking mechanism, Google devised its PageRank formula that uses the number, type, and reputation of other Pages that link to your own as a major ranking factor. SEOMOZ SEO Ranking Factors.

Google 147
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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

Think your AdWords clicks are expensive? A consistent SEO strategy will contribute to a steady increase in SERP ranking among keywords and help elevate PageRank, driving traffic for years to come. Regardless, now is a great time to review your Google Adwords strategy. Get ready for them to start costing a whole lot more.

SERP 40
article thumbnail

Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

Think your AdWords clicks are expensive? A consistent SEO strategy will contribute to a steady increase in SERP ranking among keywords and help elevate PageRank, driving traffic for years to come. Regardless, now is a great time to review your Google Adwords strategy. Get ready for them to start costing a whole lot more.

SERP 40