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A Lesson from Demand Media: Embrace Your Commodity Content

B2B Memes

Though it may sound like heresy to some to suggest it, Demand Media offers them a model for doing so. In an article on eMedia Vitals this week, Sean Blanda details his experiences on “ Demand Media’s Content Assembly Line.” The content Demand Media produces is indeed ordinary and uninspired, but for the most part it works.

Demand 100
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Can Focusing on Content Marketing Help the ASJA Survive?

Contently

Appropriately, the story ran in the latest issue of ASJA Magazine—the organization’s print publication that was upgraded during his watch. It was founded as the New York-centric Society of Magazine Writers in 1948. The company provides resources and support that Owens said they couldn’t provide themselves.

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ClickInsights: How B2B marketers should forge customer relationships by providing compelling content?

Ambal's Amusings

We also ask for their suggestions on recommended reading resources to keep abreast with latest trends in their industry. Recommended Resources from B2B Marketing Experts. Eccolo Media 2008 B2B Technology Collateral Survey. Eccolo Media 2008 B2B Technology Collateral Survey. Be a resource. Ardath Albee. Get Content.

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Can Small and Midsize Business Owners Pursue Content Marketing?

ClearVoice

It can boost your business’ visibility on organic search engines and through social media. It’s sharable: If you need to fill up your social media content calendar, there’s no better place for that than with brand content! Advertorials or native content. Printed newsletters or magazines. Resource guides.

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What Is Content Syndication: Everything You Need to Know and How to Do It

Scoop.it

Unless you happen to work for a large media organization – the kind whose website sits at the top of the online content food chain – the chances are that driving a large volume of traffic to your natively hosted content will be one of your biggest marketing challenges. Image Source. Social syndication. Image Source.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

SazBean ( Social Network Analytics Measurement Social Media ). B2B Social Media: Why Do Business Professionals Use Social Media? Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Why Digital Media Outreach Shouldn’t Be Ignored , April 28, 2010. March 18, 2010.

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Freelance Writers, Don’t Wait to Pivot to Content Marketing

ClearVoice

Especially in the new world where digital media is the most consumed medium, having a solid content-forward strategy can set apart the businesses who succeed from the ones that don’t. If you’re new to this sector of writing, the good news is there are plenty of resources available to educate and expand your knowledge.