Anyword

JANUARY 12, 2022

Some could say that longer copy in reference to advertising started as magazine advertorials or direct mail ads. Here are just a few examples of how longer copy can benefit your business or campaigns: Answer more questions and address more objections. So what is long copy exactly? What Are the Benefits of Long Copy?

Copywriting 97

Copywriting Best Practices Advertorials Paid Search Agency 97

Contently

JANUARY 4, 2017

Although native advertising has an ancestor in the advertorials that ran decades ago in print magazines, the current ads that appear on publisher sites have a unique format. A native ad that GE sponsored in Business Insider, for instance, interested 80 percent of consumers and did not mention GE at all.

Advertising Agencies 97

Advertising Agencies Advertisements Advertising Effectiveness 97

Adobe Experience Cloud Blog

SEPTEMBER 25, 2013

Author: Maggie Jones Last Thursday, Pinterest announced it would follow in the footsteps of Facebook and Twitter, experimenting with paid promotions from a “select group of businesses.” While advertorials are still widely used, the decline of print media has given rise to a new type of native advertising: digitally integrated ads.

Promotion 48

Promotion Advertisements Advertising Advertorials 48

ClearVoice

APRIL 15, 2021

My favorite, of course, is when a magazine or newspaper includes an article about you or your business.” — Jacquie Jordan , two-time Emmy nominated TV producer and three-time author. When I started my public relations career, earned media was all there was unless you counted advertorials and the like.

Paid Content 119

Paid Content Media PR Paid Search Agency 119

ClearVoice

MARCH 8, 2019

Like most budding wordsmiths who grow up paging through magazines, I used to dream of being at the top of a masthead. She has also explored other mediums, including Facebook Live and speaking live on local news channels and events. “I Finally she landed what she called her dream job: an assistant editor gig at Woman’s Day magazine.

Advertorials 110

Advertorials Paid Search Agency Lock-In Burn Rate 110

Scoop.it

MAY 7, 2019

The roots of content marketing have been around since before the Internet – with what is now called the “advertorial.” That is when a company writes an article and pays to place it in a newspaper or magazine. Content marketing as it is typically used today is the Internet version of the advertorial. Why Content Marketing Works.

Advertorials 82

Advertorials Automation Work Management Content Marketing 82

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Should You Use Foursquare for Your Business? B2B Social Media: Why Do Business Professionals Use Social Media? Why Use Twitter, Facebook & LinkedIn for Content Marketing? June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100